#781B3C#781B3C
#781B3C is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.8% C 0.129 H 4.3°. Best body text is #FFFFFF at 10.39:1 contrast (WCAG AA passes).
Color values
| HEX | #781B3C |
|---|---|
| RGB | rgb(120, 27, 60) |
| HSL | hsl(339, 63%, 29%) |
| HSV | hsv(339, 78%, 47%) |
| CMYK | cmyk(0%, 77.5%, 50%, 52.9%) |
| CIE-LAB | lab(27.03, 42.03, 3.60) |
| CIE-LCH | lch(27.03, 42.19, 4.89°) |
| OKLab | oklab(38.77% 0.1286 0.0096) |
| OKLCH | oklch(38.77% 0.129 4.3) |
| XYZ | xyz(8.9540, 5.1044, 4.7878) |
| Luminance | 0.0510 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.15
Merlot
#730039
ΔE00 3.61
Red Purple
#820747
ΔE00 4.36
Bordeaux
#7B002C
ΔE00 4.84
Red Wine
#8C0034
ΔE00 5.56
Mulberry
#920A4E
ΔE00 5.93
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781B3C #1B7857
analogous
#781B6B #781B3C #78291B
triadic
#781B3C #3C781B #1B3C78
tetradic
#781B3C #6B781B #1B7857 #291B78
square
#781B3C #6B781B #1B7857 #291B78
split-complementary
#781B3C #1B7829 #1B6B78
monochromatic
#19060C #461023 #781B3C #AA2655 #D33B71
Accessibility & contrast
On white
10.39
#781B3C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#781B3C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781B3C
10.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781B3C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781B3C | 1.00 | 10.39 | 2.02 | 10.39 |
| #FFFFFF | 10.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#31343D
Deuteranopia (green-blind)
#4A463A
Tritanopia (blue-blind)
#830729
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781b3c; /* rgb */ color: rgb(120, 27, 60); /* oklch */ color: oklch(38.8% 0.129 4.3);
Tailwind
colors: {
custom: {
50: '#a46171',
500: '#781b3c',
950: '#000000',
},
}SCSS
$custom: #781b3c; $custom-light: #a46171; $custom-dark: #000000;
JSON
{
"hex": "#781b3c",
"rgb": {
"r": 120,
"g": 27,
"b": 60
},
"hsl": {
"h": 338.71,
"s": 63.265,
"l": 28.824
},
"oklch": {
"l": 0.38771,
"c": 0.12897,
"h": 4.3
},
"luminance": 0.05103
}Semantic roles & 50–950 ramp
primary
#781B3C
secondary
#43AC87
accent
#E6AC41
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100507
muted
#7F7A7A