#97391E#97391E

#97391E is a mid, vivid red. Relative luminance 0.096; OKLCH L 47.2% C 0.133 H 36.5°. Best body text is #FFFFFF at 7.19:1 contrast (WCAG AA passes).

Color values

HEX	#97391E
RGB	rgb(151, 57, 30)
HSL	hsl(13, 67%, 35%)
HSV	hsv(13, 80%, 59%)
CMYK	cmyk(0%, 62.3%, 80.1%, 40.8%)
CIE-LAB	lab(37.12, 37.98, 36.14)
CIE-LCH	lch(37.12, 52.42, 43.58°)
OKLab	oklab(47.23% 0.1066 0.0788)
OKLCH	oklch(47.23% 0.133 36.5)
XYZ	xyz(14.4615, 9.6013, 2.3198)
Luminance	0.0960 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97391E #1E7C97

analogous

#971E40 #97391E #97751E

triadic

#97391E #1E9739 #391E97

tetradic

#97391E #40971E #1E7C97 #751E97

square

#97391E #40971E #1E7C97 #751E97

split-complementary

#97391E #1E9775 #1E4097

monochromatic

#31120A #642614 #97391E #CA4C28 #DD7153

Accessibility & contrast

On white

7.19

#97391E on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.92

#97391E on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97391E

7.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97391E	#FFFFFF	#000000	##FFFFFF
##97391E	1.00	7.19	2.92	7.19
#FFFFFF	7.19	1.00	21.00	1.00
#000000	2.92	21.00	1.00	21.00
##FFFFFF	7.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534A1A

Deuteranopia (green-blind)

#6B5F1B

Tritanopia (blue-blind)

#A62233

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #97391e;
/* rgb */ color: rgb(151, 57, 30);
/* oklch */ color: oklch(47.2% 0.133 36.5);

Tailwind

colors: {
  custom: {
    50: '#bd735c',
    500: '#97391e',
    950: '#000000',
  },
}

SCSS

$custom: #97391e;
$custom-light: #bd735c;
$custom-dark: #000000;

JSON

{
  "hex": "#97391e",
  "rgb": {
    "r": 151,
    "g": 57,
    "b": 30
  },
  "hsl": {
    "h": 13.388,
    "s": 66.851,
    "l": 35.49
  },
  "oklch": {
    "l": 0.47229,
    "c": 0.13256,
    "h": 36.5
  },
  "luminance": 0.09599
}

Semantic roles & 50–950 ramp

primary

#97391E

secondary

#51A7C0

accent

#C3EA3E

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #97391E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →