#97381C#97381C

#97381C is a mid, vivid red. Relative luminance 0.095; OKLCH L 47.1% C 0.134 H 36.7°. Best body text is #FFFFFF at 7.25:1 contrast (WCAG AA passes).

Color values

HEX	#97381C
RGB	rgb(151, 56, 28)
HSL	hsl(14, 69%, 35%)
HSV	hsv(14, 81%, 59%)
CMYK	cmyk(0%, 62.9%, 81.5%, 40.8%)
CIE-LAB	lab(36.92, 38.38, 36.99)
CIE-LCH	lch(36.92, 53.30, 43.94°)
OKLab	oklab(47.07% 0.1075 0.08)
OKLCH	oklch(47.07% 0.134 36.7)
XYZ	xyz(14.3879, 9.4935, 2.1732)
Luminance	0.0949 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#97381C #1C7B97

analogous

#971C3D #97381C #97761C

triadic

#97381C #1C9738 #381C97

tetradic

#97381C #3D971C #1C7B97 #761C97

square

#97381C #3D971C #1C7B97 #761C97

split-complementary

#97381C #1C9776 #1C3D97

monochromatic

#301209 #632512 #97381C #CB4B26 #DE704F

Accessibility & contrast

On white

7.25

#97381C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.90

#97381C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #97381C

7.25:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##97381C	#FFFFFF	#000000	##FFFFFF
##97381C	1.00	7.25	2.90	7.25
#FFFFFF	7.25	1.00	21.00	1.00
#000000	2.90	21.00	1.00	21.00
##FFFFFF	7.25	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534A18

Deuteranopia (green-blind)

#6A5F18

Tritanopia (blue-blind)

#A62032

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #97381c;
/* rgb */ color: rgb(151, 56, 28);
/* oklch */ color: oklch(47.1% 0.134 36.7);

Tailwind

colors: {
  custom: {
    50: '#bd735a',
    500: '#97381c',
    950: '#000000',
  },
}

SCSS

$custom: #97381c;
$custom-light: #bd735a;
$custom-dark: #000000;

JSON

{
  "hex": "#97381c",
  "rgb": {
    "r": 151,
    "g": 56,
    "b": 28
  },
  "hsl": {
    "h": 13.659,
    "s": 68.715,
    "l": 35.098
  },
  "oklch": {
    "l": 0.47073,
    "c": 0.134,
    "h": 36.7
  },
  "luminance": 0.09491
}

Semantic roles & 50–950 ramp

primary

#97381C

secondary

#4EA7C1

accent

#C4EC3C

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #97381C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →