#971C3D#971C3D

#971C3D is a dark, vivid pink. Relative luminance 0.077; OKLCH L 44.6% C 0.158 H 11.7°. Best body text is #FFFFFF at 8.24:1 contrast (WCAG AA passes).

Color values

HEX	#971C3D
RGB	rgb(151, 28, 61)
HSL	hsl(344, 69%, 35%)
HSV	hsv(344, 81%, 59%)
CMYK	cmyk(0%, 81.5%, 59.6%, 40.8%)
CIE-LAB	lab(33.45, 51.03, 12.84)
CIE-LCH	lch(33.45, 52.62, 14.12°)
OKLab	oklab(44.65% 0.1543 0.0319)
OKLCH	oklch(44.65% 0.158 11.7)
XYZ	xyz(14.0215, 7.7488, 5.1713)
Luminance	0.0775 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971C3D #1C9776

analogous

#971C7B #971C3D #97381C

triadic

#971C3D #3D971C #1C3D97

tetradic

#971C3D #7B971C #1C9776 #381C97

square

#971C3D #7B971C #1C9776 #381C97

split-complementary

#971C3D #1C9738 #1C7B97

monochromatic

#300913 #631228 #971C3D #CB2652 #DE4F75

Accessibility & contrast

On white

8.24

#971C3D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.55

#971C3D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971C3D

8.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971C3D	#FFFFFF	#000000	##FFFFFF
##971C3D	1.00	8.24	2.55	8.24
#FFFFFF	8.24	1.00	21.00	1.00
#000000	2.55	21.00	1.00	21.00
##FFFFFF	8.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F3F3D

Deuteranopia (green-blind)

#5E583A

Tritanopia (blue-blind)

#A6002B

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #971c3d;
/* rgb */ color: rgb(151, 28, 61);
/* oklch */ color: oklch(44.6% 0.158 11.7);

Tailwind

colors: {
  custom: {
    50: '#bc6672',
    500: '#971c3d',
    950: '#000000',
  },
}

SCSS

$custom: #971c3d;
$custom-light: #bc6672;
$custom-dark: #000000;

JSON

{
  "hex": "#971c3d",
  "rgb": {
    "r": 151,
    "g": 28,
    "b": 61
  },
  "hsl": {
    "h": 343.902,
    "s": 68.715,
    "l": 35.098
  },
  "oklch": {
    "l": 0.44649,
    "c": 0.15751,
    "h": 11.7
  },
  "luminance": 0.07747
}

Semantic roles & 50–950 ramp

primary

#971C3D

secondary

#4EC1A2

accent

#ECBD3C

background

#FCF6F6

surface

#F8EBEC

border

#D1C6C7

text

#130607

muted

#827A7A

Preview Lab

Preview with #971C3D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →