#973074#973074

#973074 is a mid, vivid pink. Relative luminance 0.100; OKLCH L 48.4% C 0.156 H 344.0°. Best body text is #FFFFFF at 7.02:1 contrast (WCAG AA passes).

Color values

HEX	#973074
RGB	rgb(151, 48, 116)
HSL	hsl(320, 52%, 39%)
HSV	hsv(320, 68%, 59%)
CMYK	cmyk(0%, 68.2%, 23.2%, 40.8%)
CIE-LAB	lab(37.76, 49.82, -16.14)
CIE-LCH	lch(37.76, 52.37, 342.05°)
OKLab	oklab(48.4% 0.1499 -0.043)
OKLCH	oklch(48.4% 0.156 344)
XYZ	xyz(16.9724, 9.9558, 17.5474)
Luminance	0.0995 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#973074 #309753

analogous

#873097 #973074 #973041

triadic

#973074 #749730 #307497

tetradic

#973074 #978730 #309753 #304197

square

#973074 #978730 #309753 #304197

split-complementary

#973074 #419730 #309787

monochromatic

#3A122D #692150 #973074 #C34197 #D270B0

Accessibility & contrast

On white

7.02

#973074 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.99

#973074 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #973074

7.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##973074	#FFFFFF	#000000	##FFFFFF
##973074	1.00	7.02	2.99	7.02
#FFFFFF	7.02	1.00	21.00	1.00
#000000	2.99	21.00	1.00	21.00
##FFFFFF	7.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A4E76

Deuteranopia (green-blind)

#595F72

Tritanopia (blue-blind)

#A1304D

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #973074;
/* rgb */ color: rgb(151, 48, 116);
/* oklch */ color: oklch(48.4% 0.156 344.0);

Tailwind

colors: {
  custom: {
    50: '#b9709c',
    500: '#973074',
    950: '#000000',
  },
}

SCSS

$custom: #973074;
$custom-light: #b9709c;
$custom-dark: #000000;

JSON

{
  "hex": "#973074",
  "rgb": {
    "r": 151,
    "g": 48,
    "b": 116
  },
  "hsl": {
    "h": 320.388,
    "s": 51.759,
    "l": 39.02
  },
  "oklch": {
    "l": 0.48403,
    "c": 0.15596,
    "h": 344
  },
  "luminance": 0.09954
}

Semantic roles & 50–950 ramp

primary

#973074

secondary

#6AB985

accent

#DB7D4D

background

#FBF7F9

surface

#F7EDF2

border

#D0C8CC

text

#12080E

muted

#817B7E

Preview Lab

Preview with #973074

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →