#744D64#744D64

#744D64 is a mid, moderate pink. Relative luminance 0.099; OKLCH L 47.1% C 0.062 H 343.5°. Best body text is #FFFFFF at 7.03:1 contrast (WCAG AA passes).

Color values

HEX	#744D64
RGB	rgb(116, 77, 100)
HSL	hsl(325, 20%, 38%)
HSV	hsv(325, 34%, 45%)
CMYK	cmyk(0%, 33.6%, 13.8%, 54.5%)
CIE-LAB	lab(37.74, 20.29, -6.66)
CIE-LCH	lch(37.74, 21.36, 341.82°)
OKLab	oklab(47.12% 0.0595 -0.0176)
OKLCH	oklch(47.12% 0.062 343.5)
XYZ	xyz(12.1566, 9.9415, 13.3327)
Luminance	0.0994 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744D64 #4D745D

analogous

#704D74 #744D64 #744D51

triadic

#744D64 #64744D #4D6474

tetradic

#744D64 #74704D #4D745D #4D5174

square

#744D64 #74704D #4D745D #4D5174

split-complementary

#744D64 #51744D #4D7470

monochromatic

#2A1C25 #4F3544 #744D64 #996584 #B18AA1

Accessibility & contrast

On white

7.03

#744D64 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.99

#744D64 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #744D64

7.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744D64	#FFFFFF	#000000	##FFFFFF
##744D64	1.00	7.03	2.99	7.03
#FFFFFF	7.03	1.00	21.00	1.00
#000000	2.99	21.00	1.00	21.00
##FFFFFF	7.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F5565

Deuteranopia (green-blind)

#595B63

Tritanopia (blue-blind)

#794D55

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #744d64;
/* rgb */ color: rgb(116, 77, 100);
/* oklch */ color: oklch(47.1% 0.062 343.5);

Tailwind

colors: {
  custom: {
    50: '#9d7f90',
    500: '#744d64',
    950: '#000000',
  },
}

SCSS

$custom: #744d64;
$custom-light: #9d7f90;
$custom-dark: #000000;

JSON

{
  "hex": "#744d64",
  "rgb": {
    "r": 116,
    "g": 77,
    "b": 100
  },
  "hsl": {
    "h": 324.615,
    "s": 20.207,
    "l": 37.843
  },
  "oklch": {
    "l": 0.47119,
    "c": 0.06204,
    "h": 343.5
  },
  "luminance": 0.09941
}

Semantic roles & 50–950 ramp

primary

#744D64

secondary

#7E9E8C

accent

#BD8D6B

background

#F9F7F8

surface

#F2EEF0

border

#CCC9CB

text

#0E0A0C

muted

#7E7C7D

Preview Lab

Preview with #744D64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →