#9728BD#9728BD

#9728BD is a mid, highly saturated purple. Relative luminance 0.118; OKLCH L 51.9% C 0.223 H 315.5°. Best body text is #FFFFFF at 6.26:1 contrast (WCAG AA passes).

Color values

HEX	#9728BD
RGB	rgb(151, 40, 189)
HSL	hsl(285, 65%, 45%)
HSV	hsv(285, 79%, 74%)
CMYK	cmyk(20.1%, 78.8%, 0%, 25.9%)
CIE-LAB	lab(40.85, 65.19, -55.46)
CIE-LCH	lch(40.85, 85.59, 319.61°)
OKLab	oklab(51.94% 0.1591 -0.1566)
OKLCH	oklch(51.94% 0.223 315.5)
XYZ	xyz(22.7051, 11.7719, 49.2104)
Luminance	0.1177 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9728BD #4EBD28

analogous

#4C28BD #9728BD #BD2899

triadic

#9728BD #BD9728 #28BD97

tetradic

#9728BD #BD4C28 #4EBD28 #2899BD

square

#9728BD #BD4C28 #4EBD28 #2899BD

split-complementary

#9728BD #99BD28 #28BD4C

monochromatic

#461358 #6F1D8A #9728BD #B44AD9 #C97CE3

Accessibility & contrast

On white

6.26

#9728BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#9728BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9728BD

6.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9728BD	#FFFFFF	#000000	##FFFFFF
##9728BD	1.00	6.26	3.35	6.26
#FFFFFF	6.26	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AC1

Deuteranopia (green-blind)

#2263BA

Tritanopia (blue-blind)

#944B73

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #9728bd;
/* rgb */ color: rgb(151, 40, 189);
/* oklch */ color: oklch(51.9% 0.223 315.5);

Tailwind

colors: {
  custom: {
    50: '#ba70d2',
    500: '#9728bd',
    950: '#000000',
  },
}

SCSS

$custom: #9728bd;
$custom-light: #ba70d2;
$custom-dark: #000000;

JSON

{
  "hex": "#9728bd",
  "rgb": {
    "r": 151,
    "g": 40,
    "b": 189
  },
  "hsl": {
    "h": 284.698,
    "s": 65.066,
    "l": 44.902
  },
  "oklch": {
    "l": 0.51937,
    "c": 0.22318,
    "h": 315.5
  },
  "luminance": 0.11771
}

Semantic roles & 50–950 ramp

primary

#9728BD

secondary

#8BCB75

accent

#E8406B

background

#FBF7FD

surface

#F7EDFA

border

#D0C8D3

text

#120814

muted

#817B83

Preview Lab

Preview with #9728BD

Body copy rendered with the generated semantic roles for this colour.

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