#9728B4#9728B4

#9728B4 is a mid, highly saturated purple. Relative luminance 0.114; OKLCH L 51.3% C 0.216 H 318.1°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#9728B4
RGB	rgb(151, 40, 180)
HSL	hsl(288, 64%, 43%)
HSV	hsv(288, 78%, 71%)
CMYK	cmyk(16.1%, 77.8%, 0%, 29.4%)
CIE-LAB	lab(40.23, 63.48, -51.16)
CIE-LCH	lch(40.23, 81.52, 321.13°)
OKLab	oklab(51.31% 0.1605 -0.1439)
OKLCH	oklch(51.31% 0.216 318.1)
XYZ	xyz(21.7584, 11.3932, 44.2242)
Luminance	0.1139 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9728B4 #45B428

analogous

#5128B4 #9728B4 #B4288B

triadic

#9728B4 #B49728 #28B497

tetradic

#9728B4 #B45128 #45B428 #288BB4

square

#9728B4 #B45128 #45B428 #288BB4

split-complementary

#9728B4 #8BB428 #28B451

monochromatic

#431250 #6D1D82 #9728B4 #B744D5 #CA76E1

Accessibility & contrast

On white

6.41

#9728B4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.28

#9728B4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9728B4

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9728B4	#FFFFFF	#000000	##FFFFFF
##9728B4	1.00	6.41	3.28	6.41
#FFFFFF	6.41	1.00	21.00	1.00
#000000	3.28	21.00	1.00	21.00
##FFFFFF	6.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0058B8

Deuteranopia (green-blind)

#2F62B1

Tritanopia (blue-blind)

#96476E

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #9728b4;
/* rgb */ color: rgb(151, 40, 180);
/* oklch */ color: oklch(51.3% 0.216 318.1);

Tailwind

colors: {
  custom: {
    50: '#ba6fcb',
    500: '#9728b4',
    950: '#000000',
  },
}

SCSS

$custom: #9728b4;
$custom-light: #ba6fcb;
$custom-dark: #000000;

JSON

{
  "hex": "#9728b4",
  "rgb": {
    "r": 151,
    "g": 40,
    "b": 180
  },
  "hsl": {
    "h": 287.571,
    "s": 63.636,
    "l": 43.137
  },
  "oklch": {
    "l": 0.51308,
    "c": 0.21555,
    "h": 318.1
  },
  "luminance": 0.11392
}

Semantic roles & 50–950 ramp

primary

#9728B4

secondary

#82C870

accent

#E74163

background

#FBF7FC

surface

#F7EDF9

border

#D0C8D2

text

#120813

muted

#817B82

Preview Lab

Preview with #9728B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →