#77248D#77248D

#77248D is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.7% C 0.173 H 318.2°. Best body text is #FFFFFF at 8.67:1 contrast (WCAG AA passes).

Color values

HEX	#77248D
RGB	rgb(119, 36, 141)
HSL	hsl(287, 59%, 35%)
HSV	hsv(287, 74%, 55%)
CMYK	cmyk(15.6%, 74.5%, 0%, 44.7%)
CIE-LAB	lab(32.05, 50.80, -41.04)
CIE-LCH	lch(32.05, 65.31, 321.07°)
OKLab	oklab(43.66% 0.1291 -0.1153)
OKLCH	oklch(43.66% 0.173 318.2)
XYZ	xyz(13.0457, 7.1074, 25.8788)
Luminance	0.0711 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#77248D #3A8D24

analogous

#43248D #77248D #8D246E

triadic

#77248D #8D7724 #248D77

tetradic

#77248D #8D4324 #3A8D24 #246E8D

square

#77248D #8D4324 #3A8D24 #246E8D

split-complementary

#77248D #6E8D24 #248D43

monochromatic

#250B2B #4E185C #77248D #A030BE #BA57D4

Accessibility & contrast

On white

8.67

#77248D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.42

#77248D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #77248D

8.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##77248D	#FFFFFF	#000000	##FFFFFF
##77248D	1.00	8.67	2.42	8.67
#FFFFFF	8.67	1.00	21.00	1.00
#000000	2.42	21.00	1.00	21.00
##FFFFFF	8.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004690

Deuteranopia (green-blind)

#294E8B

Tritanopia (blue-blind)

#763956

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #77248d;
/* rgb */ color: rgb(119, 36, 141);
/* oklch */ color: oklch(43.7% 0.173 318.2);

Tailwind

colors: {
  custom: {
    50: '#a267af',
    500: '#77248d',
    950: '#000000',
  },
}

SCSS

$custom: #77248d;
$custom-light: #a267af;
$custom-dark: #000000;

JSON

{
  "hex": "#77248d",
  "rgb": {
    "r": 119,
    "g": 36,
    "b": 141
  },
  "hsl": {
    "h": 287.429,
    "s": 59.322,
    "l": 34.706
  },
  "oklch": {
    "l": 0.43663,
    "c": 0.17309,
    "h": 318.2
  },
  "luminance": 0.07107
}

Semantic roles & 50–950 ramp

primary

#77248D

secondary

#69B854

accent

#E34566

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #77248D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →