#971F40#971F40

#971F40 is a dark, vivid pink. Relative luminance 0.079; OKLCH L 45.0% C 0.155 H 10.6°. Best body text is #FFFFFF at 8.12:1 contrast (WCAG AA passes).

Color values

HEX	#971F40
RGB	rgb(151, 31, 64)
HSL	hsl(344, 66%, 36%)
HSV	hsv(344, 79%, 59%)
CMYK	cmyk(0%, 79.5%, 57.6%, 40.8%)
CIE-LAB	lab(33.84, 50.35, 11.40)
CIE-LCH	lch(33.84, 51.63, 12.76°)
OKLab	oklab(44.96% 0.1526 0.0286)
OKLCH	oklch(44.96% 0.155 10.6)
XYZ	xyz(14.1793, 7.9315, 5.6338)
Luminance	0.0793 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971F40 #1F9776

analogous

#971F7C #971F40 #973A1F

triadic

#971F40 #40971F #1F4097

tetradic

#971F40 #7C971F #1F9776 #3A1F97

square

#971F40 #7C971F #1F9776 #3A1F97

split-complementary

#971F40 #1F973A #1F7C97

monochromatic

#310A15 #64152A #971F40 #CA2956 #DC547A

Accessibility & contrast

On white

8.12

#971F40 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.59

#971F40 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971F40

8.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971F40	#FFFFFF	#000000	##FFFFFF
##971F40	1.00	8.12	2.59	8.12
#FFFFFF	8.12	1.00	21.00	1.00
#000000	2.59	21.00	1.00	21.00
##FFFFFF	8.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#404041

Deuteranopia (green-blind)

#5F583D

Tritanopia (blue-blind)

#A5002D

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #971f40;
/* rgb */ color: rgb(151, 31, 64);
/* oklch */ color: oklch(45.0% 0.155 10.6);

Tailwind

colors: {
  custom: {
    50: '#bc6774',
    500: '#971f40',
    950: '#000000',
  },
}

SCSS

$custom: #971f40;
$custom-light: #bc6774;
$custom-dark: #000000;

JSON

{
  "hex": "#971f40",
  "rgb": {
    "r": 151,
    "g": 31,
    "b": 64
  },
  "hsl": {
    "h": 343.5,
    "s": 65.934,
    "l": 35.686
  },
  "oklch": {
    "l": 0.44956,
    "c": 0.15524,
    "h": 10.6
  },
  "luminance": 0.07929
}

Semantic roles & 50–950 ramp

primary

#971F40

secondary

#52BFA1

accent

#E9BA3F

background

#FCF6F7

surface

#F8EBED

border

#D1C6C8

text

#130708

muted

#827A7B

Preview Lab

Preview with #971F40

Body copy rendered with the generated semantic roles for this colour.

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