#781D34#781D34
#781D34 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.7% C 0.125 H 10.6°. Best body text is #FFFFFF at 10.38:1 contrast (WCAG AA passes).
Color values
| HEX | #781D34 |
|---|---|
| RGB | rgb(120, 29, 52) |
| HSL | hsl(345, 61%, 29%) |
| HSV | hsv(345, 76%, 47%) |
| CMYK | cmyk(0%, 75.8%, 56.7%, 52.9%) |
| CIE-LAB | lab(27.08, 40.57, 9.07) |
| CIE-LCH | lch(27.08, 41.57, 12.60°) |
| OKLab | oklab(38.73% 0.123 0.0229) |
| OKLCH | oklch(38.73% 0.125 10.6) |
| XYZ | xyz(8.8057, 5.1210, 3.7729) |
| Luminance | 0.0512 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.12
Red Wine
#8C0034
ΔE00 4.32
Wine
#722F37
ΔE00 4.50
Wine Red
#7B0323
ΔE00 5.06
Maroon (survey)
#650021
ΔE00 5.55
Wine (survey)
#80013F
ΔE00 5.74
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781D34 #1D7861
analogous
#781D62 #781D34 #78341D
triadic
#781D34 #34781D #1D3478
tetradic
#781D34 #62781D #1D7861 #341D78
square
#781D34 #62781D #1D7861 #341D78
split-complementary
#781D34 #1D7834 #1D6278
monochromatic
#19060B #47111F #781D34 #A92949 #D13F64
Accessibility & contrast
On white
10.38
#781D34 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#781D34 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781D34
10.38:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781D34 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781D34 | 1.00 | 10.38 | 2.02 | 10.38 |
| #FFFFFF | 10.38 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.38 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#343434
Deuteranopia (green-blind)
#4C4732
Tritanopia (blue-blind)
#830626
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #781d34; /* rgb */ color: rgb(120, 29, 52); /* oklch */ color: oklch(38.7% 0.125 10.6);
Tailwind
colors: {
custom: {
50: '#a4616b',
500: '#781d34',
950: '#000000',
},
}SCSS
$custom: #781d34; $custom-light: #a4616b; $custom-dark: #000000;
JSON
{
"hex": "#781d34",
"rgb": {
"r": 120,
"g": 29,
"b": 52
},
"hsl": {
"h": 344.835,
"s": 61.074,
"l": 29.216
},
"oklch": {
"l": 0.38734,
"c": 0.12508,
"h": 10.6
},
"luminance": 0.0512
}Semantic roles & 50–950 ramp
primary
#781D34
secondary
#45AC92
accent
#E4BC44
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#100506
muted
#7F7A7A