#971D91#971D91
#971D91 is a mid, vivid purple. Relative luminance 0.095; OKLCH L 48.3% C 0.198 H 330.4°. Best body text is #FFFFFF at 7.24:1 contrast (WCAG AA passes).
Color values
| HEX | #971D91 |
|---|---|
| RGB | rgb(151, 29, 145) |
| HSL | hsl(303, 68%, 35%) |
| HSV | hsv(303, 81%, 59%) |
| CMYK | cmyk(0%, 80.8%, 4%, 40.8%) |
| CIE-LAB | lab(36.94, 60.61, -35.38) |
| CIE-LCH | lch(36.94, 70.18, 329.72°) |
| OKLab | oklab(48.27% 0.1721 -0.0978) |
| OKLCH | oklch(48.27% 0.198 330.4) |
| XYZ | xyz(18.3126, 9.5039, 27.6525) |
| Luminance | 0.0950 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Barney Purple
#A00498
ΔE00 1.88
Warm Purple
#952E8F
ΔE00 2.22
Darkmagenta
#8B008B
ΔE00 3.73
Purple
#800080
ΔE00 5.82
Purple (survey)
#7E1E9C
ΔE00 6.21
Barney
#AC1DB8
ΔE00 6.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971D91 #1D9723
analogous
#601D97 #971D91 #971D54
triadic
#971D91 #91971D #1D9197
tetradic
#971D91 #97601D #1D9723 #1D5497
square
#971D91 #97601D #1D9723 #1D5497
split-complementary
#971D91 #54971D #1D9760
monochromatic
#30092E #641360 #971D91 #CA27C2 #DE51D7
Accessibility & contrast
On white
7.24
#971D91 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.90
#971D91 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971D91
7.24:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971D91 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971D91 | 1.00 | 7.24 | 2.90 | 7.24 |
| #FFFFFF | 7.24 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.90 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.24 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#074C94
Deuteranopia (green-blind)
#455D8E
Tritanopia (blue-blind)
#9D2F57
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #971d91; /* rgb */ color: rgb(151, 29, 145); /* oklch */ color: oklch(48.3% 0.198 330.4);
Tailwind
colors: {
custom: {
50: '#b969b2',
500: '#971d91',
950: '#000000',
},
}SCSS
$custom: #971d91; $custom-light: #b969b2; $custom-dark: #000000;
JSON
{
"hex": "#971d91",
"rgb": {
"r": 151,
"g": 29,
"b": 145
},
"hsl": {
"h": 302.951,
"s": 67.778,
"l": 35.294
},
"oklch": {
"l": 0.48272,
"c": 0.19793,
"h": 330.4
},
"luminance": 0.09502
}Semantic roles & 50–950 ramp
primary
#971D91
secondary
#4FC055
accent
#EB463D
background
#FBF6FB
surface
#F7ECF6
border
#D0C7D0
text
#120711
muted
#817A80