#771D72#771D72

#771D72 is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.3% C 0.158 H 330.4°. Best body text is #FFFFFF at 9.53:1 contrast (WCAG AA passes).

Color values

HEX	#771D72
RGB	rgb(119, 29, 114)
HSL	hsl(303, 61%, 29%)
HSV	hsv(303, 76%, 47%)
CMYK	cmyk(0%, 75.6%, 4.2%, 53.3%)
CIE-LAB	lab(29.45, 48.36, -28.25)
CIE-LCH	lch(29.45, 56.01, 329.71°)
OKLab	oklab(41.27% 0.1373 -0.0779)
OKLCH	oklch(41.27% 0.158 330.4)
XYZ	xyz(11.0843, 6.0164, 16.4938)
Luminance	0.0602 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#771D72 #1D7722

analogous

#4F1D77 #771D72 #771D45

triadic

#771D72 #72771D #1D7277

tetradic

#771D72 #774F1D #1D7722 #1D4577

square

#771D72 #774F1D #1D7722 #1D4577

split-complementary

#771D72 #45771D #1D774F

monochromatic

#190618 #461143 #771D72 #A829A1 #D03EC8

Accessibility & contrast

On white

9.53

#771D72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.20

#771D72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #771D72

9.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##771D72	#FFFFFF	#000000	##FFFFFF
##771D72	1.00	9.53	2.20	9.53
#FFFFFF	9.53	1.00	21.00	1.00
#000000	2.20	21.00	1.00	21.00
##FFFFFF	9.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#133E74

Deuteranopia (green-blind)

#384A70

Tritanopia (blue-blind)

#7C2946

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #771d72;
/* rgb */ color: rgb(119, 29, 114);
/* oklch */ color: oklch(41.3% 0.158 330.4);

Tailwind

colors: {
  custom: {
    50: '#a1639b',
    500: '#771d72',
    950: '#000000',
  },
}

SCSS

$custom: #771d72;
$custom-light: #a1639b;
$custom-dark: #000000;

JSON

{
  "hex": "#771d72",
  "rgb": {
    "r": 119,
    "g": 29,
    "b": 114
  },
  "hsl": {
    "h": 303.333,
    "s": 60.811,
    "l": 29.02
  },
  "oklch": {
    "l": 0.41267,
    "c": 0.15786,
    "h": 330.4
  },
  "luminance": 0.06016
}

Semantic roles & 50–950 ramp

primary

#771D72

secondary

#45AB4B

accent

#E44D44

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #771D72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →