#971D7D#971D7D

#971D7D is a mid, vivid pink. Relative luminance 0.089; OKLCH L 47.2% C 0.184 H 338.6°. Best body text is #FFFFFF at 7.53:1 contrast (WCAG AA passes).

Color values

HEX	#971D7D
RGB	rgb(151, 29, 125)
HSL	hsl(313, 68%, 35%)
HSV	hsv(313, 81%, 59%)
CMYK	cmyk(0%, 80.8%, 17.2%, 40.8%)
CIE-LAB	lab(35.87, 57.61, -24.70)
CIE-LCH	lch(35.87, 62.68, 336.79°)
OKLab	oklab(47.16% 0.1712 -0.067)
OKLCH	oklch(47.16% 0.184 338.6)
XYZ	xyz(16.9040, 8.9404, 20.2335)
Luminance	0.0894 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971D7D #1D9737

analogous

#741D97 #971D7D #971D40

triadic

#971D7D #7D971D #1D7D97

tetradic

#971D7D #97741D #1D9737 #1D4097

square

#971D7D #97741D #1D9737 #1D4097

split-complementary

#971D7D #40971D #1D9774

monochromatic

#300928 #641352 #971D7D #CA27A7 #DE51C0

Accessibility & contrast

On white

7.53

#971D7D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.79

#971D7D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971D7D

7.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971D7D	#FFFFFF	#000000	##FFFFFF
##971D7D	1.00	7.53	2.79	7.53
#FFFFFF	7.53	1.00	21.00	1.00
#000000	2.79	21.00	1.00	21.00
##FFFFFF	7.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#24487F

Deuteranopia (green-blind)

#4F5B7A

Tritanopia (blue-blind)

#A0244C

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #971d7d;
/* rgb */ color: rgb(151, 29, 125);
/* oklch */ color: oklch(47.2% 0.184 338.6);

Tailwind

colors: {
  custom: {
    50: '#ba69a3',
    500: '#971d7d',
    950: '#000000',
  },
}

SCSS

$custom: #971d7d;
$custom-light: #ba69a3;
$custom-dark: #000000;

JSON

{
  "hex": "#971d7d",
  "rgb": {
    "r": 151,
    "g": 29,
    "b": 125
  },
  "hsl": {
    "h": 312.787,
    "s": 67.778,
    "l": 35.294
  },
  "oklch": {
    "l": 0.47162,
    "c": 0.18384,
    "h": 338.6
  },
  "luminance": 0.08939
}

Semantic roles & 50–950 ramp

primary

#971D7D

secondary

#4FC067

accent

#EB623D

background

#FBF6FA

surface

#F7ECF3

border

#D0C7CD

text

#12070F

muted

#817A7F

Preview Lab

Preview with #971D7D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →