#971D7C#971D7C

#971D7C is a mid, vivid pink. Relative luminance 0.089; OKLCH L 47.1% C 0.183 H 339.1°. Best body text is #FFFFFF at 7.55:1 contrast (WCAG AA passes).

Color values

HEX	#971D7C
RGB	rgb(151, 29, 124)
HSL	hsl(313, 68%, 35%)
HSV	hsv(313, 81%, 59%)
CMYK	cmyk(0%, 80.8%, 17.9%, 40.8%)
CIE-LAB	lab(35.82, 57.47, -24.15)
CIE-LCH	lch(35.82, 62.34, 337.20°)
OKLab	oklab(47.11% 0.1711 -0.0655)
OKLCH	oklch(47.11% 0.183 339.1)
XYZ	xyz(16.8404, 8.9150, 19.8987)
Luminance	0.0891 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971D7C #1D9738

analogous

#751D97 #971D7C #971D3F

triadic

#971D7C #7C971D #1D7C97

tetradic

#971D7C #97751D #1D9738 #1D3F97

square

#971D7C #97751D #1D9738 #1D3F97

split-complementary

#971D7C #3F971D #1D9775

monochromatic

#300928 #641352 #971D7C #CA27A6 #DE51BE

Accessibility & contrast

On white

7.55

#971D7C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.78

#971D7C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971D7C

7.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971D7C	#FFFFFF	#000000	##FFFFFF
##971D7C	1.00	7.55	2.78	7.55
#FFFFFF	7.55	1.00	21.00	1.00
#000000	2.78	21.00	1.00	21.00
##FFFFFF	7.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#25487E

Deuteranopia (green-blind)

#4F5B79

Tritanopia (blue-blind)

#A0234B

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #971d7c;
/* rgb */ color: rgb(151, 29, 124);
/* oklch */ color: oklch(47.1% 0.183 339.1);

Tailwind

colors: {
  custom: {
    50: '#ba69a2',
    500: '#971d7c',
    950: '#000000',
  },
}

SCSS

$custom: #971d7c;
$custom-light: #ba69a2;
$custom-dark: #000000;

JSON

{
  "hex": "#971d7c",
  "rgb": {
    "r": 151,
    "g": 29,
    "b": 124
  },
  "hsl": {
    "h": 313.279,
    "s": 67.778,
    "l": 35.294
  },
  "oklch": {
    "l": 0.47111,
    "c": 0.18318,
    "h": 339.1
  },
  "luminance": 0.08913
}

Semantic roles & 50–950 ramp

primary

#971D7C

secondary

#4FC068

accent

#EB643D

background

#FBF6FA

surface

#F7ECF3

border

#D0C7CD

text

#12070F

muted

#817A7F

Preview Lab

Preview with #971D7C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →