#971D31#971D31

#971D31 is a dark, vivid red. Relative luminance 0.077; OKLCH L 44.5% C 0.156 H 18.1°. Best body text is #FFFFFF at 8.28:1 contrast (WCAG AA passes).

Color values

HEX	#971D31
RGB	rgb(151, 29, 49)
HSL	hsl(350, 68%, 35%)
HSV	hsv(350, 81%, 59%)
CMYK	cmyk(0%, 80.8%, 67.5%, 40.8%)
CIE-LAB	lab(33.31, 49.98, 20.45)
CIE-LCH	lch(33.31, 54.00, 22.26°)
OKLab	oklab(44.46% 0.1484 0.0485)
OKLCH	oklch(44.46% 0.156 18.1)
XYZ	xyz(13.7578, 7.6819, 3.6635)
Luminance	0.0768 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971D31 #1D9783

analogous

#971D6E #971D31 #97461D

triadic

#971D31 #31971D #1D3197

tetradic

#971D31 #6E971D #1D9783 #461D97

square

#971D31 #6E971D #1D9783 #461D97

split-complementary

#971D31 #1D9746 #1D6E97

monochromatic

#300910 #641320 #971D31 #CA2742 #DE5168

Accessibility & contrast

On white

8.28

#971D31 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.54

#971D31 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971D31

8.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971D31	#FFFFFF	#000000	##FFFFFF
##971D31	1.00	8.28	2.54	8.28
#FFFFFF	8.28	1.00	21.00	1.00
#000000	2.54	21.00	1.00	21.00
##FFFFFF	8.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#423E31

Deuteranopia (green-blind)

#60572D

Tritanopia (blue-blind)

#A60026

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #971d31;
/* rgb */ color: rgb(151, 29, 49);
/* oklch */ color: oklch(44.5% 0.156 18.1);

Tailwind

colors: {
  custom: {
    50: '#bd6668',
    500: '#971d31',
    950: '#000000',
  },
}

SCSS

$custom: #971d31;
$custom-light: #bd6668;
$custom-dark: #000000;

JSON

{
  "hex": "#971d31",
  "rgb": {
    "r": 151,
    "g": 29,
    "b": 49
  },
  "hsl": {
    "h": 350.164,
    "s": 67.778,
    "l": 35.294
  },
  "oklch": {
    "l": 0.44464,
    "c": 0.15615,
    "h": 18.1
  },
  "luminance": 0.0768
}

Semantic roles & 50–950 ramp

primary

#971D31

secondary

#4FC0AE

accent

#EBCE3D

background

#FCF6F6

surface

#F8EBEB

border

#D1C6C6

text

#130606

muted

#827A7A

Preview Lab

Preview with #971D31

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →