#781C28#781C28
#781C28 is a dark, vivid red. Relative luminance 0.050; OKLCH L 38.3% C 0.126 H 18.5°. Best body text is #FFFFFF at 10.52:1 contrast (WCAG AA passes).
Color values
| HEX | #781C28 |
|---|---|
| RGB | rgb(120, 28, 40) |
| HSL | hsl(352, 62%, 29%) |
| HSV | hsv(352, 77%, 47%) |
| CMYK | cmyk(0%, 76.7%, 66.7%, 52.9%) |
| CIE-LAB | lab(26.67, 40.06, 16.59) |
| CIE-LCH | lch(26.67, 43.36, 22.50°) |
| OKLab | oklab(38.35% 0.1191 0.0398) |
| OKLCH | oklch(38.35% 0.126 18.5) |
| XYZ | xyz(8.5449, 4.9780, 2.5180) |
| Luminance | 0.0498 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 2.74
Burgundy
#800020
ΔE00 3.24
Claret
#680018
ΔE00 4.85
Bordeaux
#7B002C
ΔE00 4.87
Wine
#722F37
ΔE00 5.06
Red Wine
#8C0034
ΔE00 6.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781C28 #1C786C
analogous
#781C56 #781C28 #783E1C
triadic
#781C28 #28781C #1C2878
tetradic
#781C28 #56781C #1C786C #3E1C78
square
#781C28 #56781C #1C786C #3E1C78
split-complementary
#781C28 #1C783E #1C5678
monochromatic
#190608 #461017 #781C28 #AA2839 #D23D50
Accessibility & contrast
On white
10.52
#781C28 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.00
#781C28 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781C28
10.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781C28 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781C28 | 1.00 | 10.52 | 2.00 | 10.52 |
| #FFFFFF | 10.52 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.52 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#363328
Deuteranopia (green-blind)
#4D4625
Tritanopia (blue-blind)
#840021
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #781c28; /* rgb */ color: rgb(120, 28, 40); /* oklch */ color: oklch(38.3% 0.126 18.5);
Tailwind
colors: {
custom: {
50: '#a56061',
500: '#781c28',
950: '#000000',
},
}SCSS
$custom: #781c28; $custom-light: #a56061; $custom-dark: #000000;
JSON
{
"hex": "#781c28",
"rgb": {
"r": 120,
"g": 28,
"b": 40
},
"hsl": {
"h": 352.174,
"s": 62.162,
"l": 29.02
},
"oklch": {
"l": 0.38347,
"c": 0.12553,
"h": 18.5
},
"luminance": 0.04977
}Semantic roles & 50–950 ramp
primary
#781C28
secondary
#44AC9E
accent
#E5D043
background
#FAF5F5
surface
#F4EAE9
border
#CEC6C5
text
#100505
muted
#7F7979