#971D30#971D30
#971D30 is a dark, vivid red. Relative luminance 0.077; OKLCH L 44.4% C 0.156 H 18.6°. Best body text is #FFFFFF at 8.29:1 contrast (WCAG AA passes).
Color values
| HEX | #971D30 |
|---|---|
| RGB | rgb(151, 29, 48) |
| HSL | hsl(351, 68%, 35%) |
| HSV | hsv(351, 81%, 59%) |
| CMYK | cmyk(0%, 80.8%, 68.2%, 40.8%) |
| CIE-LAB | lab(33.29, 49.92, 21.07) |
| CIE-LCH | lch(33.29, 54.19, 22.89°) |
| OKLab | oklab(44.45% 0.148 0.0498) |
| OKLCH | oklch(44.45% 0.156 18.6) |
| XYZ | xyz(13.7369, 7.6736, 3.5536) |
| Luminance | 0.0767 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 4.08
Cranberry
#9E003A
ΔE00 4.96
Burgundy
#800020
ΔE00 5.75
Red Wine
#8C0034
ΔE00 6.15
Brown
#A52A2A
ΔE00 6.20
Wine Red
#7B0323
ΔE00 6.58
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971D30 #1D9784
analogous
#971D6D #971D30 #97471D
triadic
#971D30 #30971D #1D3097
tetradic
#971D30 #6D971D #1D9784 #471D97
square
#971D30 #6D971D #1D9784 #471D97
split-complementary
#971D30 #1D9747 #1D6D97
monochromatic
#30090F #641320 #971D30 #CA2740 #DE5167
Accessibility & contrast
On white
8.29
#971D30 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.53
#971D30 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971D30
8.29:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971D30 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971D30 | 1.00 | 8.29 | 2.53 | 8.29 |
| #FFFFFF | 8.29 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.53 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.29 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#423E30
Deuteranopia (green-blind)
#60572C
Tritanopia (blue-blind)
#A60026
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #971d30; /* rgb */ color: rgb(151, 29, 48); /* oklch */ color: oklch(44.4% 0.156 18.6);
Tailwind
colors: {
custom: {
50: '#bd6668',
500: '#971d30',
950: '#000000',
},
}SCSS
$custom: #971d30; $custom-light: #bd6668; $custom-dark: #000000;
JSON
{
"hex": "#971d30",
"rgb": {
"r": 151,
"g": 29,
"b": 48
},
"hsl": {
"h": 350.656,
"s": 67.778,
"l": 35.294
},
"oklch": {
"l": 0.44445,
"c": 0.15617,
"h": 18.6
},
"luminance": 0.07671
}Semantic roles & 50–950 ramp
primary
#971D30
secondary
#4FC0AF
accent
#EBD03D
background
#FCF6F6
surface
#F8EBEB
border
#D1C6C6
text
#130606
muted
#827A7A