#971C74#971C74

#971C74 is a mid, vivid pink. Relative luminance 0.087; OKLCH L 46.6% C 0.179 H 342.7°. Best body text is #FFFFFF at 7.68:1 contrast (WCAG AA passes).

Color values

HEX	#971C74
RGB	rgb(151, 28, 116)
HSL	hsl(317, 69%, 35%)
HSV	hsv(317, 81%, 59%)
CMYK	cmyk(0%, 81.5%, 23.2%, 40.8%)
CIE-LAB	lab(35.35, 56.65, -19.87)
CIE-LCH	lch(35.35, 60.03, 340.67°)
OKLab	oklab(46.65% 0.1709 -0.0533)
OKLCH	oklch(46.65% 0.179 342.7)
XYZ	xyz(16.3308, 8.6725, 17.3335)
Luminance	0.0867 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#971C74 #1C973F

analogous

#7C1C97 #971C74 #971C37

triadic

#971C74 #74971C #1C7497

tetradic

#971C74 #977C1C #1C973F #1C3797

square

#971C74 #977C1C #1C973F #1C3797

split-complementary

#971C74 #37971C #1C977C

monochromatic

#300925 #63124C #971C74 #CB269C #DE4FB6

Accessibility & contrast

On white

7.68

#971C74 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#971C74 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #971C74

7.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##971C74	#FFFFFF	#000000	##FFFFFF
##971C74	1.00	7.68	2.73	7.68
#FFFFFF	7.68	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A4676

Deuteranopia (green-blind)

#525A71

Tritanopia (blue-blind)

#A11D47

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #971c74;
/* rgb */ color: rgb(151, 28, 116);
/* oklch */ color: oklch(46.6% 0.179 342.7);

Tailwind

colors: {
  custom: {
    50: '#ba689c',
    500: '#971c74',
    950: '#000000',
  },
}

SCSS

$custom: #971c74;
$custom-light: #ba689c;
$custom-dark: #000000;

JSON

{
  "hex": "#971c74",
  "rgb": {
    "r": 151,
    "g": 28,
    "b": 116
  },
  "hsl": {
    "h": 317.073,
    "s": 68.715,
    "l": 35.098
  },
  "oklch": {
    "l": 0.46646,
    "c": 0.17897,
    "h": 342.7
  },
  "luminance": 0.08671
}

Semantic roles & 50–950 ramp

primary

#971C74

secondary

#4EC16F

accent

#EC6E3C

background

#FBF6F9

surface

#F7EBF2

border

#D0C6CC

text

#12070E

muted

#817A7E

Preview Lab

Preview with #971C74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →