#971C37#971C37
#971C37 is a dark, vivid red. Relative luminance 0.077; OKLCH L 44.5% C 0.157 H 14.9°. Best body text is #FFFFFF at 8.28:1 contrast (WCAG AA passes).
Color values
| HEX | #971C37 |
|---|---|
| RGB | rgb(151, 28, 55) |
| HSL | hsl(347, 69%, 35%) |
| HSV | hsv(347, 81%, 59%) |
| CMYK | cmyk(0%, 81.5%, 63.6%, 40.8%) |
| CIE-LAB | lab(33.32, 50.63, 16.58) |
| CIE-LCH | lch(33.32, 53.27, 18.13°) |
| OKLab | oklab(44.51% 0.1518 0.0403) |
| OKLCH | oklch(44.51% 0.157 14.9) |
| XYZ | xyz(13.8688, 7.6878, 4.3673) |
| Luminance | 0.0769 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 2.77
Rouge
#AB1239
ΔE00 3.76
Red Wine
#8C0034
ΔE00 4.29
Raspberry (survey)
#B00149
ΔE00 6.13
Burgundy
#800020
ΔE00 6.43
Purplish Red
#B0054B
ΔE00 6.46
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971C37 #1C977C
analogous
#971C75 #971C37 #973E1C
triadic
#971C37 #37971C #1C3797
tetradic
#971C37 #75971C #1C977C #3E1C97
square
#971C37 #75971C #1C977C #3E1C97
split-complementary
#971C37 #1C973E #1C7597
monochromatic
#300911 #631224 #971C37 #CB264A #DE4F6E
Accessibility & contrast
On white
8.28
#971C37 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.54
#971C37 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971C37
8.28:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971C37 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971C37 | 1.00 | 8.28 | 2.54 | 8.28 |
| #FFFFFF | 8.28 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.28 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#403E37
Deuteranopia (green-blind)
#5F5734
Tritanopia (blue-blind)
#A60028
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #971c37; /* rgb */ color: rgb(151, 28, 55); /* oklch */ color: oklch(44.5% 0.157 14.9);
Tailwind
colors: {
custom: {
50: '#bd666d',
500: '#971c37',
950: '#000000',
},
}SCSS
$custom: #971c37; $custom-light: #bd666d; $custom-dark: #000000;
JSON
{
"hex": "#971c37",
"rgb": {
"r": 151,
"g": 28,
"b": 55
},
"hsl": {
"h": 346.829,
"s": 68.715,
"l": 35.098
},
"oklch": {
"l": 0.4451,
"c": 0.15706,
"h": 14.9
},
"luminance": 0.07686
}Semantic roles & 50–950 ramp
primary
#971C37
secondary
#4EC1A8
accent
#ECC53C
background
#FCF6F6
surface
#F8EBEB
border
#D1C6C6
text
#130607
muted
#827A7A