#971C41#971C41
#971C41 is a dark, vivid pink. Relative luminance 0.078; OKLCH L 44.7% C 0.158 H 9.5°. Best body text is #FFFFFF at 8.21:1 contrast (WCAG AA passes).
Color values
| HEX | #971C41 |
|---|---|
| RGB | rgb(151, 28, 65) |
| HSL | hsl(342, 69%, 35%) |
| HSV | hsv(342, 81%, 59%) |
| CMYK | cmyk(0%, 81.5%, 57%, 40.8%) |
| CIE-LAB | lab(33.55, 51.32, 10.35) |
| CIE-LCH | lch(33.55, 52.35, 11.40°) |
| OKLab | oklab(44.75% 0.1559 0.0261) |
| OKLCH | oklch(44.75% 0.158 9.5) |
| XYZ | xyz(14.1333, 7.7935, 5.7601) |
| Luminance | 0.0779 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 2.52
Purple Red
#990147
ΔE00 3.67
Red Wine
#8C0034
ΔE00 3.75
Berry
#990F4B
ΔE00 3.96
Raspberry (survey)
#B00149
ΔE00 4.55
Purplish Red
#B0054B
ΔE00 4.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971C41 #1C9772
analogous
#971C7F #971C41 #97341C
triadic
#971C41 #41971C #1C4197
tetradic
#971C41 #7F971C #1C9772 #341C97
square
#971C41 #7F971C #1C9772 #341C97
split-complementary
#971C41 #1C9734 #1C7F97
monochromatic
#300915 #63122B #971C41 #CB2657 #DE4F7A
Accessibility & contrast
On white
8.21
#971C41 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.56
#971C41 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971C41
8.21:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971C41 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971C41 | 1.00 | 8.21 | 2.56 | 8.21 |
| #FFFFFF | 8.21 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.56 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.21 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E3F42
Deuteranopia (green-blind)
#5E583E
Tritanopia (blue-blind)
#A5002C
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #971c41; /* rgb */ color: rgb(151, 28, 65); /* oklch */ color: oklch(44.7% 0.158 9.5);
Tailwind
colors: {
custom: {
50: '#bc6675',
500: '#971c41',
950: '#000000',
},
}SCSS
$custom: #971c41; $custom-light: #bc6675; $custom-dark: #000000;
JSON
{
"hex": "#971c41",
"rgb": {
"r": 151,
"g": 28,
"b": 65
},
"hsl": {
"h": 341.951,
"s": 68.715,
"l": 35.098
},
"oklch": {
"l": 0.44749,
"c": 0.15804,
"h": 9.5
},
"luminance": 0.07791
}Semantic roles & 50–950 ramp
primary
#971C41
secondary
#4EC19E
accent
#ECB73C
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130708
muted
#827A7B