#971A44#971A44
#971A44 is a dark, vivid pink. Relative luminance 0.077; OKLCH L 44.7% C 0.160 H 7.6°. Best body text is #FFFFFF at 8.24:1 contrast (WCAG AA passes).
Color values
| HEX | #971A44 |
|---|---|
| RGB | rgb(151, 26, 68) |
| HSL | hsl(340, 71%, 35%) |
| HSV | hsv(340, 83%, 59%) |
| CMYK | cmyk(0%, 82.8%, 55%, 40.8%) |
| CIE-LAB | lab(33.43, 52.10, 8.22) |
| CIE-LCH | lch(33.43, 52.75, 8.96°) |
| OKLab | oklab(44.69% 0.1588 0.0211) |
| OKLCH | oklch(44.69% 0.16 7.6) |
| XYZ | xyz(14.1766, 7.7375, 6.2147) |
| Luminance | 0.0774 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purple Red
#990147
ΔE00 2.58
Berry
#990F4B
ΔE00 2.78
Cranberry
#9E003A
ΔE00 3.27
Red Wine
#8C0034
ΔE00 4.08
Raspberry (survey)
#B00149
ΔE00 4.52
Purplish Red
#B0054B
ΔE00 4.53
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#971A44 #1A976D
analogous
#971A83 #971A44 #972F1A
triadic
#971A44 #44971A #1A4497
tetradic
#971A44 #83971A #1A976D #2F1A97
square
#971A44 #83971A #1A976D #2F1A97
split-complementary
#971A44 #1A972F #1A8397
monochromatic
#2F0815 #63112C #971A44 #CB235C #E04B7D
Accessibility & contrast
On white
8.24
#971A44 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.55
#971A44 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #971A44
8.24:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##971A44 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##971A44 | 1.00 | 8.24 | 2.55 | 8.24 |
| #FFFFFF | 8.24 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.55 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.24 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3F45
Deuteranopia (green-blind)
#5D5741
Tritanopia (blue-blind)
#A5002D
Achromatopsia (no color)
#4F4F4F
Design tokens & code
CSS
--color: #971a44; /* rgb */ color: rgb(151, 26, 68); /* oklch */ color: oklch(44.7% 0.160 7.6);
Tailwind
colors: {
custom: {
50: '#bc6677',
500: '#971a44',
950: '#000000',
},
}SCSS
$custom: #971a44; $custom-light: #bc6677; $custom-dark: #000000;
JSON
{
"hex": "#971a44",
"rgb": {
"r": 151,
"g": 26,
"b": 68
},
"hsl": {
"h": 339.84,
"s": 70.621,
"l": 34.706
},
"oklch": {
"l": 0.44686,
"c": 0.16023,
"h": 7.6
},
"luminance": 0.07735
}Semantic roles & 50–950 ramp
primary
#971A44
secondary
#4BC29A
accent
#EDB13A
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130608
muted
#827A7B