#781A37#781A37
#781A37 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.5% C 0.129 H 7.6°. Best body text is #FFFFFF at 10.49:1 contrast (WCAG AA passes).
Color values
| HEX | #781A37 |
|---|---|
| RGB | rgb(120, 26, 55) |
| HSL | hsl(341, 64%, 29%) |
| HSV | hsv(341, 78%, 47%) |
| CMYK | cmyk(0%, 78.3%, 54.2%, 52.9%) |
| CIE-LAB | lab(26.76, 41.93, 6.60) |
| CIE-LCH | lch(26.76, 42.45, 8.94°) |
| OKLab | oklab(38.53% 0.1278 0.017) |
| OKLCH | oklch(38.53% 0.129 7.6) |
| XYZ | xyz(8.8055, 5.0089, 4.1168) |
| Luminance | 0.0501 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.44
Wine (survey)
#80013F
ΔE00 4.23
Red Wine
#8C0034
ΔE00 4.55
Merlot
#730039
ΔE00 4.61
Wine
#722F37
ΔE00 5.61
Red Purple
#820747
ΔE00 5.80
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781A37 #1A785B
analogous
#781A66 #781A37 #782C1A
triadic
#781A37 #37781A #1A3778
tetradic
#781A37 #66781A #1A785B #2C1A78
square
#781A37 #66781A #1A785B #2C1A78
split-complementary
#781A37 #1A782C #1A6678
monochromatic
#19050C #460F20 #781A37 #AA254E #D43868
Accessibility & contrast
On white
10.49
#781A37 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.00
#781A37 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781A37
10.49:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781A37 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781A37 | 1.00 | 10.49 | 2.00 | 10.49 |
| #FFFFFF | 10.49 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.49 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323338
Deuteranopia (green-blind)
#4A4635
Tritanopia (blue-blind)
#830226
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #781a37; /* rgb */ color: rgb(120, 26, 55); /* oklch */ color: oklch(38.5% 0.129 7.6);
Tailwind
colors: {
custom: {
50: '#a4606d',
500: '#781a37',
950: '#000000',
},
}SCSS
$custom: #781a37; $custom-light: #a4606d; $custom-dark: #000000;
JSON
{
"hex": "#781a37",
"rgb": {
"r": 120,
"g": 26,
"b": 55
},
"hsl": {
"h": 341.489,
"s": 64.384,
"l": 28.627
},
"oklch": {
"l": 0.38526,
"c": 0.12889,
"h": 7.6
},
"luminance": 0.05008
}Semantic roles & 50–950 ramp
primary
#781A37
secondary
#41AC8B
accent
#E7B440
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100507
muted
#7F797A