#96381F#96381F

#96381F is a mid, vivid red. Relative luminance 0.094; OKLCH L 46.9% C 0.132 H 35.7°. Best body text is #FFFFFF at 7.29:1 contrast (WCAG AA passes).

Color values

HEX	#96381F
RGB	rgb(150, 56, 31)
HSL	hsl(13, 66%, 35%)
HSV	hsv(13, 79%, 59%)
CMYK	cmyk(0%, 62.7%, 79.3%, 41.2%)
CIE-LAB	lab(36.77, 38.11, 35.19)
CIE-LCH	lch(36.77, 51.88, 42.72°)
OKLab	oklab(46.94% 0.1073 0.0771)
OKLCH	oklch(46.94% 0.132 35.7)
XYZ	xyz(14.2407, 9.4133, 2.3631)
Luminance	0.0941 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96381F #1F7D96

analogous

#961F41 #96381F #96731F

triadic

#96381F #1F9638 #381F96

tetradic

#96381F #41961F #1F7D96 #731F96

square

#96381F #41961F #1F7D96 #731F96

split-complementary

#96381F #1F9673 #1F4196

monochromatic

#31120A #632515 #96381F #C94B29 #DC7054

Accessibility & contrast

On white

7.29

#96381F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#96381F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96381F

7.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96381F	#FFFFFF	#000000	##FFFFFF
##96381F	1.00	7.29	2.88	7.29
#FFFFFF	7.29	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#52491C

Deuteranopia (green-blind)

#6A5E1C

Tritanopia (blue-blind)

#A52133

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #96381f;
/* rgb */ color: rgb(150, 56, 31);
/* oklch */ color: oklch(46.9% 0.132 35.7);

Tailwind

colors: {
  custom: {
    50: '#bc735c',
    500: '#96381f',
    950: '#000000',
  },
}

SCSS

$custom: #96381f;
$custom-light: #bc735c;
$custom-dark: #000000;

JSON

{
  "hex": "#96381f",
  "rgb": {
    "r": 150,
    "g": 56,
    "b": 31
  },
  "hsl": {
    "h": 12.605,
    "s": 65.746,
    "l": 35.49
  },
  "oklch": {
    "l": 0.46935,
    "c": 0.13216,
    "h": 35.7
  },
  "luminance": 0.09411
}

Semantic roles & 50–950 ramp

primary

#96381F

secondary

#52A8BF

accent

#C5E93F

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #96381F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →