#96344A#96344A

#96344A is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.2% C 0.132 H 10.1°. Best body text is #FFFFFF at 7.27:1 contrast (WCAG AA passes).

Color values

HEX	#96344A
RGB	rgb(150, 52, 74)
HSL	hsl(347, 49%, 40%)
HSV	hsv(347, 65%, 59%)
CMYK	cmyk(0%, 65.3%, 50.7%, 41.2%)
CIE-LAB	lab(36.81, 42.82, 9.05)
CIE-LCH	lch(36.81, 43.77, 11.93°)
OKLab	oklab(47.21% 0.1299 0.0232)
OKLCH	oklch(47.21% 0.132 10.1)
XYZ	xyz(15.0429, 9.4363, 7.5065)
Luminance	0.0943 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96344A #349680

analogous

#96347B #96344A #964F34

triadic

#96344A #4A9634 #344A96

tetradic

#96344A #7B9634 #349680 #4F3496

square

#96344A #7B9634 #349680 #4F3496

split-complementary

#96344A #34964F #347B96

monochromatic

#3B141D #692434 #96344A #BF4863 #CF7589

Accessibility & contrast

On white

7.27

#96344A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.89

#96344A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96344A

7.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96344A	#FFFFFF	#000000	##FFFFFF
##96344A	1.00	7.27	2.89	7.27
#FFFFFF	7.27	1.00	21.00	1.00
#000000	2.89	21.00	1.00	21.00
##FFFFFF	7.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A4A4A

Deuteranopia (green-blind)

#635E48

Tritanopia (blue-blind)

#A3253D

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #96344a;
/* rgb */ color: rgb(150, 52, 74);
/* oklch */ color: oklch(47.2% 0.132 10.1);

Tailwind

colors: {
  custom: {
    50: '#ba717c',
    500: '#96344a',
    950: '#000000',
  },
}

SCSS

$custom: #96344a;
$custom-light: #ba717c;
$custom-dark: #000000;

JSON

{
  "hex": "#96344a",
  "rgb": {
    "r": 150,
    "g": 52,
    "b": 74
  },
  "hsl": {
    "h": 346.531,
    "s": 48.515,
    "l": 39.608
  },
  "oklch": {
    "l": 0.47206,
    "c": 0.13196,
    "h": 10.1
  },
  "luminance": 0.09434
}

Semantic roles & 50–950 ramp

primary

#96344A

secondary

#6EB8A7

accent

#D8B950

background

#FCF7F7

surface

#F8EDEE

border

#D1C8C9

text

#120809

muted

#817B7B

Preview Lab

Preview with #96344A

Body copy rendered with the generated semantic roles for this colour.

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