#963418#963418

#963418 is a mid, vivid red. Relative luminance 0.090; OKLCH L 46.3% C 0.138 H 36.2°. Best body text is #FFFFFF at 7.50:1 contrast (WCAG AA passes).

Color values

HEX	#963418
RGB	rgb(150, 52, 24)
HSL	hsl(13, 72%, 34%)
HSV	hsv(13, 84%, 59%)
CMYK	cmyk(0%, 65.3%, 84%, 41.2%)
CIE-LAB	lab(36.00, 39.75, 38.08)
CIE-LCH	lch(36.00, 55.05, 43.77°)
OKLab	oklab(46.34% 0.1111 0.0812)
OKLCH	oklch(46.34% 0.138 36.2)
XYZ	xyz(13.9721, 9.0080, 1.8670)
Luminance	0.0901 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963418 #187A96

analogous

#96183B #963418 #967318

triadic

#963418 #189634 #341896

tetradic

#963418 #3B9618 #187A96 #731896

square

#963418 #3B9618 #187A96 #731896

split-complementary

#963418 #189673 #183B96

monochromatic

#2C0F07 #612210 #963418 #CB4620 #E26947

Accessibility & contrast

On white

7.50

#963418 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.80

#963418 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963418

7.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963418	#FFFFFF	#000000	##FFFFFF
##963418	1.00	7.50	2.80	7.50
#FFFFFF	7.50	1.00	21.00	1.00
#000000	2.80	21.00	1.00	21.00
##FFFFFF	7.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504714

Deuteranopia (green-blind)

#685D13

Tritanopia (blue-blind)

#A5182F

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #963418;
/* rgb */ color: rgb(150, 52, 24);
/* oklch */ color: oklch(46.3% 0.138 36.2);

Tailwind

colors: {
  custom: {
    50: '#bd7057',
    500: '#963418',
    950: '#000000',
  },
}

SCSS

$custom: #963418;
$custom-light: #bd7057;
$custom-dark: #000000;

JSON

{
  "hex": "#963418",
  "rgb": {
    "r": 150,
    "g": 52,
    "b": 24
  },
  "hsl": {
    "h": 13.333,
    "s": 72.414,
    "l": 34.118
  },
  "oklch": {
    "l": 0.46335,
    "c": 0.13756,
    "h": 36.2
  },
  "luminance": 0.09006
}

Semantic roles & 50–950 ramp

primary

#963418

secondary

#47A7C3

accent

#C7EF39

background

#FCF6F5

surface

#F8ECE9

border

#D1C7C5

text

#140803

muted

#827B78

Preview Lab

Preview with #963418

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →