#731896#731896

#731896 is a dark, vivid purple. Relative luminance 0.065; OKLCH L 42.7% C 0.192 H 313.8°. Best body text is #FFFFFF at 9.13:1 contrast (WCAG AA passes).

Color values

HEX	#731896
RGB	rgb(115, 24, 150)
HSL	hsl(283, 72%, 34%)
HSV	hsv(283, 84%, 59%)
CMYK	cmyk(23.3%, 84%, 0%, 41.2%)
CIE-LAB	lab(30.64, 55.92, -48.89)
CIE-LCH	lch(30.64, 74.27, 318.84°)
OKLab	oklab(42.75% 0.1328 -0.1383)
OKLCH	oklch(42.75% 0.192 313.8)
XYZ	xyz(12.9009, 6.5006, 29.4234)
Luminance	0.0650 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#731896 #3B9618

analogous

#341896 #731896 #96187A

triadic

#731896 #967318 #189673

tetradic

#731896 #963418 #3B9618 #187A96

square

#731896 #963418 #3B9618 #187A96

split-complementary

#731896 #7A9618 #189634

monochromatic

#22072C #4B1061 #731896 #9B20CB #B747E2

Accessibility & contrast

On white

9.13

#731896 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.30

#731896 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #731896

9.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##731896	#FFFFFF	#000000	##FFFFFF
##731896	1.00	9.13	2.30	9.13
#FFFFFF	9.13	1.00	21.00	1.00
#000000	2.30	21.00	1.00	21.00
##FFFFFF	9.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004499

Deuteranopia (green-blind)

#044A93

Tritanopia (blue-blind)

#6F3859

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #731896;
/* rgb */ color: rgb(115, 24, 150);
/* oklch */ color: oklch(42.7% 0.192 313.8);

Tailwind

colors: {
  custom: {
    50: '#a063b6',
    500: '#731896',
    950: '#000000',
  },
}

SCSS

$custom: #731896;
$custom-light: #a063b6;
$custom-dark: #000000;

JSON

{
  "hex": "#731896",
  "rgb": {
    "r": 115,
    "g": 24,
    "b": 150
  },
  "hsl": {
    "h": 283.333,
    "s": 72.414,
    "l": 34.118
  },
  "oklch": {
    "l": 0.42746,
    "c": 0.19174,
    "h": 313.8
  },
  "luminance": 0.065
}

Semantic roles & 50–950 ramp

primary

#731896

secondary

#69C347

accent

#EF396B

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #731896

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →