#96301A#96301A

#96301A is a mid, vivid red. Relative luminance 0.087; OKLCH L 45.9% C 0.141 H 33.7°. Best body text is #FFFFFF at 7.68:1 contrast (WCAG AA passes).

Color values

HEX	#96301A
RGB	rgb(150, 48, 26)
HSL	hsl(11, 70%, 35%)
HSV	hsv(11, 83%, 59%)
CMYK	cmyk(0%, 68%, 82.7%, 41.2%)
CIE-LAB	lab(35.35, 41.60, 36.45)
CIE-LCH	lch(35.35, 55.31, 41.22°)
OKLab	oklab(45.85% 0.1172 0.0783)
OKLCH	oklch(45.85% 0.141 33.7)
XYZ	xyz(13.8227, 8.6746, 1.9236)
Luminance	0.0867 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96301A #1A8096

analogous

#961A42 #96301A #966E1A

triadic

#96301A #1A9630 #301A96

tetradic

#96301A #42961A #1A8096 #6E1A96

square

#96301A #42961A #1A8096 #6E1A96

split-complementary

#96301A #1A966E #1A4296

monochromatic

#2E0F08 #621F11 #96301A #CA4123 #E0654B

Accessibility & contrast

On white

7.68

#96301A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#96301A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96301A

7.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96301A	#FFFFFF	#000000	##FFFFFF
##96301A	1.00	7.68	2.73	7.68
#FFFFFF	7.68	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4516

Deuteranopia (green-blind)

#675B15

Tritanopia (blue-blind)

#A6102C

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #96301a;
/* rgb */ color: rgb(150, 48, 26);
/* oklch */ color: oklch(45.9% 0.141 33.7);

Tailwind

colors: {
  custom: {
    50: '#bd6e58',
    500: '#96301a',
    950: '#000000',
  },
}

SCSS

$custom: #96301a;
$custom-light: #bd6e58;
$custom-dark: #000000;

JSON

{
  "hex": "#96301a",
  "rgb": {
    "r": 150,
    "g": 48,
    "b": 26
  },
  "hsl": {
    "h": 10.645,
    "s": 70.455,
    "l": 34.51
  },
  "oklch": {
    "l": 0.45852,
    "c": 0.14089,
    "h": 33.7
  },
  "luminance": 0.08673
}

Semantic roles & 50–950 ramp

primary

#96301A

secondary

#4AACC2

accent

#CEED3B

background

#FCF6F5

surface

#F9ECE9

border

#D2C7C5

text

#140703

muted

#827A78

Preview Lab

Preview with #96301A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →