#90401B#90401B

#90401B is a mid, moderate orange. Relative luminance 0.097; OKLCH L 47.1% C 0.119 H 43.0°. Best body text is #FFFFFF at 7.16:1 contrast (WCAG AA passes).

Color values

HEX#90401B
RGBrgb(144, 64, 27)
HSLhsl(19, 68%, 34%)
HSVhsv(19, 81%, 56%)
CMYKcmyk(0%, 55.6%, 81.3%, 43.5%)
CIE-LABlab(37.26, 31.54, 37.42)
CIE-LCHlch(37.26, 48.94, 49.87°)
OKLaboklab(47.09% 0.087 0.0812)
OKLCHoklch(47.09% 0.119 43)
XYZxyz(13.5342, 9.6770, 2.1918)
Luminance0.0968 (WCAG relative)
Temperaturewarm
Familyorange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#90401B #1B6B90
analogous
#901B31 #90401B #907A1B
triadic
#90401B #1B9040 #401B90
tetradic
#90401B #31901B #1B6B90 #7A1B90
square
#90401B #31901B #1B6B90 #7A1B90
split-complementary
#90401B #1B907A #1B3190
monochromatic
#291208 #5C2911 #90401B #C45725 #DD7749

Accessibility & contrast

On white

7.16
#90401B on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.93
#90401B on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #90401B
7.16:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##90401B#FFFFFF#000000##FFFFFF
##90401B1.007.162.937.16
#FFFFFF7.161.0021.001.00
#0000002.9321.001.0021.00
##FFFFFF7.161.0021.001.00

Color blindness preview

Protanopia (red-blind)
#574D16
Deuteranopia (green-blind)
#6A5E19
Tritanopia (blue-blind)
#9E2E38
Achromatopsia (no color)
#585858

Design tokens & code

CSS
--color: #90401b;
/* rgb */ color: rgb(144, 64, 27);
/* oklch */ color: oklch(47.1% 0.119 43.0);
Tailwind
colors: {
  custom: {
    50: '#b7775a',
    500: '#90401b',
    950: '#000000',
  },
}
SCSS
$custom: #90401b;
$custom-light: #b7775a;
$custom-dark: #000000;
JSON
{
  "hex": "#90401b",
  "rgb": {
    "r": 144,
    "g": 64,
    "b": 27
  },
  "hsl": {
    "h": 18.974,
    "s": 68.421,
    "l": 33.529
  },
  "oklch": {
    "l": 0.47094,
    "c": 0.11905,
    "h": 43
  },
  "luminance": 0.09675
}

Semantic roles & 50–950 ramp

primary
#90401B
secondary
#4899BF
accent
#B4EB3D
background
#FCF7F5
surface
#F8EDE9
border
#D1C8C5
text
#130904
muted
#827B79

Preview Lab

Preview with #90401B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#90401B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva