#901B31#901B31
#901B31 is a dark, vivid red. Relative luminance 0.069; OKLCH L 43.0% C 0.151 H 16.7°. Best body text is #FFFFFF at 8.80:1 contrast (WCAG AA passes).
Color values
| HEX | #901B31 |
|---|---|
| RGB | rgb(144, 27, 49) |
| HSL | hsl(349, 68%, 34%) |
| HSV | hsv(349, 81%, 56%) |
| CMYK | cmyk(0%, 81.3%, 66%, 43.5%) |
| CIE-LAB | lab(31.66, 48.48, 18.05) |
| CIE-LCH | lch(31.66, 51.73, 20.42°) |
| OKLab | oklab(42.99% 0.1446 0.0433) |
| OKLCH | oklch(42.99% 0.151 16.7) |
| XYZ | xyz(12.4493, 6.9368, 3.5886) |
| Luminance | 0.0693 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 4.16
Red Wine
#8C0034
ΔE00 4.37
Burgundy
#800020
ΔE00 4.75
Rouge
#AB1239
ΔE00 5.07
Wine Red
#7B0323
ΔE00 5.11
Bordeaux
#7B002C
ΔE00 6.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901B31 #1B907A
analogous
#901B6B #901B31 #903F1B
triadic
#901B31 #31901B #1B3190
tetradic
#901B31 #6B901B #1B907A #3F1B90
square
#901B31 #6B901B #1B907A #3F1B90
split-complementary
#901B31 #1B903F #1B6B90
monochromatic
#29080E #5C111F #901B31 #C42543 #DD4964
Accessibility & contrast
On white
8.80
#901B31 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.39
#901B31 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901B31
8.80:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901B31 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901B31 | 1.00 | 8.80 | 2.39 | 8.80 |
| #FFFFFF | 8.80 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.39 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.80 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E3B31
Deuteranopia (green-blind)
#5B532E
Tritanopia (blue-blind)
#9E0025
Achromatopsia (no color)
#4A4A4A
Design tokens & code
CSS
--color: #901b31; /* rgb */ color: rgb(144, 27, 49); /* oklch */ color: oklch(43.0% 0.151 16.7);
Tailwind
colors: {
custom: {
50: '#b86468',
500: '#901b31',
950: '#000000',
},
}SCSS
$custom: #901b31; $custom-light: #b86468; $custom-dark: #000000;
JSON
{
"hex": "#901b31",
"rgb": {
"r": 144,
"g": 27,
"b": 49
},
"hsl": {
"h": 348.718,
"s": 68.421,
"l": 33.529
},
"oklch": {
"l": 0.42988,
"c": 0.15097,
"h": 16.7
},
"luminance": 0.06935
}Semantic roles & 50–950 ramp
primary
#901B31
secondary
#48BFA8
accent
#EBCA3D
background
#FCF6F6
surface
#F8EBEB
border
#D1C6C6
text
#130606
muted
#827A7A