#901D7D#901D7D
#901D7D is a mid, vivid purple. Relative luminance 0.083; OKLCH L 46.0% C 0.180 H 336.0°. Best body text is #FFFFFF at 7.90:1 contrast (WCAG AA passes).
Color values
| HEX | #901D7D |
|---|---|
| RGB | rgb(144, 29, 125) |
| HSL | hsl(310, 66%, 34%) |
| HSV | hsv(310, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 13.2%, 43.5%) |
| CIE-LAB | lab(34.58, 55.99, -26.81) |
| CIE-LCH | lch(34.58, 62.08, 334.41°) |
| OKLab | oklab(46% 0.1644 -0.0732) |
| OKLCH | oklch(46% 0.18 336) |
| XYZ | xyz(15.6429, 8.2902, 20.1744) |
| Luminance | 0.0829 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Warm Purple
#952E8F
ΔE00 4.00
Darkmagenta
#8B008B
ΔE00 4.54
Barney Purple
#A00498
ΔE00 5.01
Purple
#800080
ΔE00 5.25
Darkish Purple
#751973
ΔE00 5.54
Red Violet
#9E0168
ΔE00 6.23
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D7D #1D9030
analogous
#6A1D90 #901D7D #901D44
triadic
#901D7D #7D901D #1D7D90
tetradic
#901D7D #906A1D #1D9030 #1D4490
square
#901D7D #906A1D #1D9030 #1D4490
split-complementary
#901D7D #44901D #1D906A
monochromatic
#2A0825 #5D1351 #901D7D #C327A9 #DB4CC3
Accessibility & contrast
On white
7.90
#901D7D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.66
#901D7D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D7D
7.90:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D7D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D7D | 1.00 | 7.90 | 2.66 | 7.90 |
| #FFFFFF | 7.90 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.66 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.90 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#1F4680
Deuteranopia (green-blind)
#49577A
Tritanopia (blue-blind)
#98274C
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #901d7d; /* rgb */ color: rgb(144, 29, 125); /* oklch */ color: oklch(46.0% 0.180 336.0);
Tailwind
colors: {
custom: {
50: '#b468a3',
500: '#901d7d',
950: '#000000',
},
}SCSS
$custom: #901d7d; $custom-light: #b468a3; $custom-dark: #000000;
JSON
{
"hex": "#901d7d",
"rgb": {
"r": 144,
"g": 29,
"b": 125
},
"hsl": {
"h": 309.913,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.45996,
"c": 0.17991,
"h": 336
},
"luminance": 0.08289
}Semantic roles & 50–950 ramp
primary
#901D7D
secondary
#4BBD5E
accent
#E95B3E
background
#FBF6FA
surface
#F6EBF3
border
#D0C6CD
text
#12070F
muted
#817A7F