#901D44#901D44
#901D44 is a dark, vivid pink. Relative luminance 0.072; OKLCH L 43.6% C 0.151 H 6.4°. Best body text is #FFFFFF at 8.59:1 contrast (WCAG AA passes).
Color values
| HEX | #901D44 |
|---|---|
| RGB | rgb(144, 29, 68) |
| HSL | hsl(340, 66%, 34%) |
| HSV | hsv(340, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 52.8%, 43.5%) |
| CIE-LAB | lab(32.32, 49.25, 6.45) |
| CIE-LCH | lch(32.32, 49.67, 7.46°) |
| OKLab | oklab(43.61% 0.1504 0.0168) |
| OKLCH | oklch(43.61% 0.151 6.4) |
| XYZ | xyz(12.9855, 7.2272, 6.1789) |
| Luminance | 0.0722 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purple Red
#990147
ΔE00 2.63
Berry
#990F4B
ΔE00 2.69
Red Wine
#8C0034
ΔE00 4.03
Mulberry
#920A4E
ΔE00 4.33
Cranberry
#9E003A
ΔE00 4.42
Wine (survey)
#80013F
ΔE00 5.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D44 #1D9069
analogous
#901D7E #901D44 #90301D
triadic
#901D44 #44901D #1D4490
tetradic
#901D44 #7E901D #1D9069 #301D90
square
#901D44 #7E901D #1D9069 #301D90
split-complementary
#901D44 #1D9030 #1D7E90
monochromatic
#2A0814 #5D132C #901D44 #C3275C #DB4C7D
Accessibility & contrast
On white
8.59
#901D44 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.44
#901D44 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D44
8.59:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D44 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D44 | 1.00 | 8.59 | 2.44 | 8.59 |
| #FFFFFF | 8.59 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.44 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.59 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3B3D45
Deuteranopia (green-blind)
#595441
Tritanopia (blue-blind)
#9D002E
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #901d44; /* rgb */ color: rgb(144, 29, 68); /* oklch */ color: oklch(43.6% 0.151 6.4);
Tailwind
colors: {
custom: {
50: '#b66577',
500: '#901d44',
950: '#000000',
},
}SCSS
$custom: #901d44; $custom-light: #b66577; $custom-dark: #000000;
JSON
{
"hex": "#901d44",
"rgb": {
"r": 144,
"g": 29,
"b": 68
},
"hsl": {
"h": 339.652,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.43615,
"c": 0.15131,
"h": 6.4
},
"luminance": 0.07225
}Semantic roles & 50–950 ramp
primary
#901D44
secondary
#4BBD97
accent
#E9AF3E
background
#FBF6F7
surface
#F7EBED
border
#D0C6C8
text
#120608
muted
#817A7B