#901D78#901D78

#901D78 is a mid, vivid pink. Relative luminance 0.082; OKLCH L 45.7% C 0.176 H 338.3°. Best body text is #FFFFFF at 7.98:1 contrast (WCAG AA passes).

Color values

HEX	#901D78
RGB	rgb(144, 29, 120)
HSL	hsl(313, 66%, 34%)
HSV	hsv(313, 80%, 56%)
CMYK	cmyk(0%, 79.9%, 16.7%, 43.5%)
CIE-LAB	lab(34.33, 55.26, -24.07)
CIE-LCH	lch(34.33, 60.27, 336.46°)
OKLab	oklab(45.73% 0.1639 -0.0654)
OKLCH	oklch(45.73% 0.176 338.3)
XYZ	xyz(15.3315, 8.1656, 18.5343)
Luminance	0.0816 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#901D78 #1D9035

analogous

#6F1D90 #901D78 #901D3F

triadic

#901D78 #78901D #1D7890

tetradic

#901D78 #906F1D #1D9035 #1D3F90

square

#901D78 #906F1D #1D9035 #1D3F90

split-complementary

#901D78 #3F901D #1D906F

monochromatic

#2A0823 #5D134E #901D78 #C327A2 #DB4CBD

Accessibility & contrast

On white

7.98

#901D78 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.63

#901D78 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #901D78

7.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##901D78	#FFFFFF	#000000	##FFFFFF
##901D78	1.00	7.98	2.63	7.98
#FFFFFF	7.98	1.00	21.00	1.00
#000000	2.63	21.00	1.00	21.00
##FFFFFF	7.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#23457A

Deuteranopia (green-blind)

#4B5775

Tritanopia (blue-blind)

#982449

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #901d78;
/* rgb */ color: rgb(144, 29, 120);
/* oklch */ color: oklch(45.7% 0.176 338.3);

Tailwind

colors: {
  custom: {
    50: '#b4679f',
    500: '#901d78',
    950: '#000000',
  },
}

SCSS

$custom: #901d78;
$custom-light: #b4679f;
$custom-dark: #000000;

JSON

{
  "hex": "#901d78",
  "rgb": {
    "r": 144,
    "g": 29,
    "b": 120
  },
  "hsl": {
    "h": 312.522,
    "s": 66.474,
    "l": 33.922
  },
  "oklch": {
    "l": 0.4573,
    "c": 0.17646,
    "h": 338.3
  },
  "luminance": 0.08164
}

Semantic roles & 50–950 ramp

primary

#901D78

secondary

#4BBD63

accent

#E9623E

background

#FBF6F9

surface

#F6EBF2

border

#D0C6CC

text

#12070E

muted

#817A7E

Preview Lab

Preview with #901D78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →