#901D3F#901D3F
#901D3F is a dark, vivid pink. Relative luminance 0.072; OKLCH L 43.5% C 0.150 H 9.3°. Best body text is #FFFFFF at 8.63:1 contrast (WCAG AA passes).
Color values
| HEX | #901D3F |
|---|---|
| RGB | rgb(144, 29, 63) |
| HSL | hsl(342, 66%, 34%) |
| HSV | hsv(342, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 56.3%, 43.5%) |
| CIE-LAB | lab(32.19, 48.84, 9.56) |
| CIE-LCH | lch(32.19, 49.77, 11.07°) |
| OKLab | oklab(43.48% 0.1484 0.0242) |
| OKLCH | oklch(43.48% 0.15 9.3) |
| XYZ | xyz(12.8394, 7.1688, 5.4093) |
| Luminance | 0.0717 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Wine
#8C0034
ΔE00 3.04
Cranberry
#9E003A
ΔE00 3.31
Purple Red
#990147
ΔE00 3.78
Berry
#990F4B
ΔE00 4.10
Bordeaux
#7B002C
ΔE00 5.65
Raspberry (survey)
#B00149
ΔE00 5.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D3F #1D906E
analogous
#901D79 #901D3F #90351D
triadic
#901D3F #3F901D #1D3F90
tetradic
#901D3F #79901D #1D906E #351D90
square
#901D3F #79901D #1D906E #351D90
split-complementary
#901D3F #1D9035 #1D7990
monochromatic
#2A0812 #5D1329 #901D3F #C32755 #DB4C77
Accessibility & contrast
On white
8.63
#901D3F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.43
#901D3F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D3F
8.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D3F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D3F | 1.00 | 8.63 | 2.43 | 8.63 |
| #FFFFFF | 8.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.43 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C3D40
Deuteranopia (green-blind)
#5A543C
Tritanopia (blue-blind)
#9E002C
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #901d3f; /* rgb */ color: rgb(144, 29, 63); /* oklch */ color: oklch(43.5% 0.150 9.3);
Tailwind
colors: {
custom: {
50: '#b76573',
500: '#901d3f',
950: '#000000',
},
}SCSS
$custom: #901d3f; $custom-light: #b76573; $custom-dark: #000000;
JSON
{
"hex": "#901d3f",
"rgb": {
"r": 144,
"g": 29,
"b": 63
},
"hsl": {
"h": 342.261,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.43477,
"c": 0.15037,
"h": 9.3
},
"luminance": 0.07167
}Semantic roles & 50–950 ramp
primary
#901D3F
secondary
#4BBD9C
accent
#E9B73E
background
#FBF6F6
surface
#F7EBEC
border
#D0C6C7
text
#120608
muted
#817A7B