#901D74#901D74

#901D74 is a mid, vivid pink. Relative luminance 0.081; OKLCH L 45.5% C 0.174 H 340.1°. Best body text is #FFFFFF at 8.03:1 contrast (WCAG AA passes).

Color values

HEX	#901D74
RGB	rgb(144, 29, 116)
HSL	hsl(315, 66%, 34%)
HSV	hsv(315, 80%, 56%)
CMYK	cmyk(0%, 79.9%, 19.4%, 43.5%)
CIE-LAB	lab(34.13, 54.69, -21.86)
CIE-LCH	lch(34.13, 58.90, 338.21°)
OKLab	oklab(45.53% 0.1634 -0.0591)
OKLCH	oklch(45.53% 0.174 340.1)
XYZ	xyz(15.0938, 8.0705, 17.2825)
Luminance	0.0807 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#901D74 #1D9039

analogous

#731D90 #901D74 #901D3B

triadic

#901D74 #74901D #1D7490

tetradic

#901D74 #90731D #1D9039 #1D3B90

square

#901D74 #90731D #1D9039 #1D3B90

split-complementary

#901D74 #3B901D #1D9073

monochromatic

#2A0822 #5D134B #901D74 #C3279D #DB4CB8

Accessibility & contrast

On white

8.03

#901D74 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.61

#901D74 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #901D74

8.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##901D74	#FFFFFF	#000000	##FFFFFF
##901D74	1.00	8.03	2.61	8.03
#FFFFFF	8.03	1.00	21.00	1.00
#000000	2.61	21.00	1.00	21.00
##FFFFFF	8.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#264576

Deuteranopia (green-blind)

#4C5771

Tritanopia (blue-blind)

#992147

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #901d74;
/* rgb */ color: rgb(144, 29, 116);
/* oklch */ color: oklch(45.5% 0.174 340.1);

Tailwind

colors: {
  custom: {
    50: '#b4679c',
    500: '#901d74',
    950: '#000000',
  },
}

SCSS

$custom: #901d74;
$custom-light: #b4679c;
$custom-dark: #000000;

JSON

{
  "hex": "#901d74",
  "rgb": {
    "r": 144,
    "g": 29,
    "b": 116
  },
  "hsl": {
    "h": 314.609,
    "s": 66.474,
    "l": 33.922
  },
  "oklch": {
    "l": 0.45525,
    "c": 0.17377,
    "h": 340.1
  },
  "luminance": 0.08069
}

Semantic roles & 50–950 ramp

primary

#901D74

secondary

#4BBD67

accent

#E9683E

background

#FBF6F9

surface

#F6EBF2

border

#D0C6CC

text

#12070E

muted

#817A7E

Preview Lab

Preview with #901D74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →