#901D3E#901D3E
#901D3E is a dark, vivid pink. Relative luminance 0.072; OKLCH L 43.5% C 0.150 H 9.9°. Best body text is #FFFFFF at 8.64:1 contrast (WCAG AA passes).
Color values
| HEX | #901D3E |
|---|---|
| RGB | rgb(144, 29, 62) |
| HSL | hsl(343, 66%, 34%) |
| HSV | hsv(343, 80%, 56%) |
| CMYK | cmyk(0%, 79.9%, 56.9%, 43.5%) |
| CIE-LAB | lab(32.16, 48.77, 10.18) |
| CIE-LCH | lch(32.16, 49.82, 11.80°) |
| OKLab | oklab(43.45% 0.148 0.0257) |
| OKLCH | oklch(43.45% 0.15 9.9) |
| XYZ | xyz(12.8117, 7.1577, 5.2634) |
| Luminance | 0.0716 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Wine
#8C0034
ΔE00 2.92
Cranberry
#9E003A
ΔE00 3.15
Purple Red
#990147
ΔE00 4.06
Berry
#990F4B
ΔE00 4.41
Bordeaux
#7B002C
ΔE00 5.57
Raspberry (survey)
#B00149
ΔE00 5.89
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901D3E #1D906F
analogous
#901D78 #901D3E #90361D
triadic
#901D3E #3E901D #1D3E90
tetradic
#901D3E #78901D #1D906F #361D90
square
#901D3E #78901D #1D906F #361D90
split-complementary
#901D3E #1D9036 #1D7890
monochromatic
#2A0812 #5D1328 #901D3E #C32754 #DB4C75
Accessibility & contrast
On white
8.64
#901D3E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.43
#901D3E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901D3E
8.64:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901D3E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901D3E | 1.00 | 8.64 | 2.43 | 8.64 |
| #FFFFFF | 8.64 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.43 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.64 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C3D3F
Deuteranopia (green-blind)
#5A543B
Tritanopia (blue-blind)
#9E002B
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #901d3e; /* rgb */ color: rgb(144, 29, 62); /* oklch */ color: oklch(43.5% 0.150 9.9);
Tailwind
colors: {
custom: {
50: '#b76573',
500: '#901d3e',
950: '#000000',
},
}SCSS
$custom: #901d3e; $custom-light: #b76573; $custom-dark: #000000;
JSON
{
"hex": "#901d3e",
"rgb": {
"r": 144,
"g": 29,
"b": 62
},
"hsl": {
"h": 342.783,
"s": 66.474,
"l": 33.922
},
"oklch": {
"l": 0.4345,
"c": 0.15022,
"h": 9.9
},
"luminance": 0.07156
}Semantic roles & 50–950 ramp
primary
#901D3E
secondary
#4BBD9D
accent
#E9B83E
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#120608
muted
#817A7B