#901B30#901B30
#901B30 is a dark, vivid red. Relative luminance 0.069; OKLCH L 43.0% C 0.151 H 17.2°. Best body text is #FFFFFF at 8.80:1 contrast (WCAG AA passes).
Color values
| HEX | #901B30 |
|---|---|
| RGB | rgb(144, 27, 48) |
| HSL | hsl(349, 68%, 34%) |
| HSV | hsv(349, 81%, 56%) |
| CMYK | cmyk(0%, 81.3%, 66.7%, 43.5%) |
| CIE-LAB | lab(31.64, 48.42, 18.68) |
| CIE-LCH | lch(31.64, 51.90, 21.10°) |
| OKLab | oklab(42.97% 0.1442 0.0446) |
| OKLCH | oklch(42.97% 0.151 17.2) |
| XYZ | xyz(12.4284, 6.9285, 3.4786) |
| Luminance | 0.0693 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 4.44
Burgundy
#800020
ΔE00 4.62
Red Wine
#8C0034
ΔE00 4.66
Wine Red
#7B0323
ΔE00 5.10
Rouge
#AB1239
ΔE00 5.11
Bordeaux
#7B002C
ΔE00 6.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901B30 #1B907B
analogous
#901B6A #901B30 #90401B
triadic
#901B30 #30901B #1B3090
tetradic
#901B30 #6A901B #1B907B #401B90
square
#901B30 #6A901B #1B907B #401B90
split-complementary
#901B30 #1B9040 #1B6A90
monochromatic
#29080E #5C111F #901B30 #C42541 #DD4963
Accessibility & contrast
On white
8.80
#901B30 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.39
#901B30 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901B30
8.80:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901B30 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901B30 | 1.00 | 8.80 | 2.39 | 8.80 |
| #FFFFFF | 8.80 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.39 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.80 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E3B30
Deuteranopia (green-blind)
#5B532D
Tritanopia (blue-blind)
#9E0024
Achromatopsia (no color)
#4A4A4A
Design tokens & code
CSS
--color: #901b30; /* rgb */ color: rgb(144, 27, 48); /* oklch */ color: oklch(43.0% 0.151 17.2);
Tailwind
colors: {
custom: {
50: '#b86468',
500: '#901b30',
950: '#000000',
},
}SCSS
$custom: #901b30; $custom-light: #b86468; $custom-dark: #000000;
JSON
{
"hex": "#901b30",
"rgb": {
"r": 144,
"g": 27,
"b": 48
},
"hsl": {
"h": 349.231,
"s": 68.421,
"l": 33.529
},
"oklch": {
"l": 0.42968,
"c": 0.15096,
"h": 17.2
},
"luminance": 0.06927
}Semantic roles & 50–950 ramp
primary
#901B30
secondary
#48BFA9
accent
#EBCC3D
background
#FCF6F6
surface
#F8EBEB
border
#D1C6C6
text
#130606
muted
#827A7A