#7D1744#7D1744
#7D1744 is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.6% C 0.140 H 359.7°. Best body text is #FFFFFF at 10.11:1 contrast (WCAG AA passes).
Color values
| HEX | #7D1744 |
|---|---|
| RGB | rgb(125, 23, 68) |
| HSL | hsl(334, 69%, 29%) |
| HSV | hsv(334, 82%, 49%) |
| CMYK | cmyk(0%, 81.6%, 45.6%, 51%) |
| CIE-LAB | lab(27.82, 45.63, -0.52) |
| CIE-LCH | lch(27.82, 45.64, 359.35°) |
| OKLab | oklab(39.62% 0.1403 -0.0008) |
| OKLCH | oklch(39.62% 0.14 359.7) |
| XYZ | xyz(9.8080, 5.3914, 5.9919) |
| Luminance | 0.0539 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 1.92
Wine (survey)
#80013F
ΔE00 2.03
Merlot
#730039
ΔE00 3.27
Mulberry
#920A4E
ΔE00 4.05
Reddish Purple
#910951
ΔE00 4.21
Dark Magenta
#960056
ΔE00 5.47
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7D1744 #177D50
analogous
#7D1777 #7D1744 #7D1D17
triadic
#7D1744 #447D17 #17447D
tetradic
#7D1744 #777D17 #177D50 #1D177D
square
#7D1744 #777D17 #177D50 #1D177D
split-complementary
#7D1744 #177D1D #17777D
monochromatic
#1A050E #490D28 #7D1744 #B12160 #DA357D
Accessibility & contrast
On white
10.11
#7D1744 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.08
#7D1744 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7D1744
10.11:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7D1744 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7D1744 | 1.00 | 10.11 | 2.08 | 10.11 |
| #FFFFFF | 10.11 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.11 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F3545
Deuteranopia (green-blind)
#4B4942
Tritanopia (blue-blind)
#88012B
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #7d1744; /* rgb */ color: rgb(125, 23, 68); /* oklch */ color: oklch(39.6% 0.140 359.7);
Tailwind
colors: {
custom: {
50: '#a86077',
500: '#7d1744',
950: '#000000',
},
}SCSS
$custom: #7d1744; $custom-light: #a86077; $custom-dark: #000000;
JSON
{
"hex": "#7d1744",
"rgb": {
"r": 125,
"g": 23,
"b": 68
},
"hsl": {
"h": 333.529,
"s": 68.919,
"l": 29.02
},
"oklch": {
"l": 0.39619,
"c": 0.14028,
"h": 359.7
},
"luminance": 0.0539
}Semantic roles & 50–950 ramp
primary
#7D1744
secondary
#3EB27F
accent
#EC9E3C
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B