#781F44#781F44
#781F44 is a dark, vivid pink. Relative luminance 0.054; OKLCH L 39.4% C 0.127 H 359.5°. Best body text is #FFFFFF at 10.11:1 contrast (WCAG AA passes).
Color values
| HEX | #781F44 |
|---|---|
| RGB | rgb(120, 31, 68) |
| HSL | hsl(335, 59%, 30%) |
| HSV | hsv(335, 74%, 47%) |
| CMYK | cmyk(0%, 74.2%, 43.3%, 52.9%) |
| CIE-LAB | lab(27.82, 41.34, -0.63) |
| CIE-LCH | lch(27.82, 41.35, 359.12°) |
| OKLab | oklab(39.44% 0.1268 -0.0012) |
| OKLCH | oklch(39.44% 0.127 359.5) |
| XYZ | xyz(9.2798, 5.3916, 6.0197) |
| Luminance | 0.0539 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.22
Wine (survey)
#80013F
ΔE00 3.32
Merlot
#730039
ΔE00 3.79
Mulberry
#920A4E
ΔE00 5.17
Reddish Purple
#910951
ΔE00 5.29
Berry
#990F4B
ΔE00 6.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#781F44 #1F7853
analogous
#781F71 #781F44 #78271F
triadic
#781F44 #44781F #1F4478
tetradic
#781F44 #71781F #1F7853 #271F78
square
#781F44 #71781F #1F7853 #271F78
split-complementary
#781F44 #1F7827 #1F7178
monochromatic
#18060E #471228 #781F44 #A92C60 #CE437D
Accessibility & contrast
On white
10.11
#781F44 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.08
#781F44 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #781F44
10.11:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##781F44 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##781F44 | 1.00 | 10.11 | 2.08 | 10.11 |
| #FFFFFF | 10.11 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.11 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313745
Deuteranopia (green-blind)
#4A4842
Tritanopia (blue-blind)
#82132F
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #781f44; /* rgb */ color: rgb(120, 31, 68); /* oklch */ color: oklch(39.4% 0.127 359.5);
Tailwind
colors: {
custom: {
50: '#a36377',
500: '#781f44',
950: '#000000',
},
}SCSS
$custom: #781f44; $custom-light: #a36377; $custom-dark: #000000;
JSON
{
"hex": "#781f44",
"rgb": {
"r": 120,
"g": 31,
"b": 68
},
"hsl": {
"h": 335.056,
"s": 58.94,
"l": 29.608
},
"oklch": {
"l": 0.39437,
"c": 0.12679,
"h": 359.5
},
"luminance": 0.0539
}Semantic roles & 50–950 ramp
primary
#781F44
secondary
#47AB82
accent
#E2A146
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100608
muted
#7F7A7B