#7C301D#7C301D

#7C301D is a dark, moderate red. Relative luminance 0.065; OKLCH L 41.4% C 0.111 H 35.2°. Best body text is #FFFFFF at 9.14:1 contrast (WCAG AA passes).

Color values

HEX	#7C301D
RGB	rgb(124, 48, 29)
HSL	hsl(12, 62%, 30%)
HSV	hsv(12, 77%, 49%)
CMYK	cmyk(0%, 61.3%, 76.6%, 51.4%)
CIE-LAB	lab(30.61, 31.86, 28.41)
CIE-LCH	lch(30.61, 42.69, 41.72°)
OKLab	oklab(41.39% 0.0904 0.0637)
OKLCH	oklch(41.39% 0.111 35.2)
XYZ	xyz(9.5919, 6.4890, 1.9096)
Luminance	0.0649 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7C301D #1D697C

analogous

#7C1D39 #7C301D #7C601D

triadic

#7C301D #1D7C30 #301D7C

tetradic

#7C301D #397C1D #1D697C #601D7C

square

#7C301D #397C1D #1D697C #601D7C

split-complementary

#7C301D #1D7C60 #1D397C

monochromatic

#190A06 #4A1D11 #7C301D #AE4329 #D35E41

Accessibility & contrast

On white

9.14

#7C301D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.30

#7C301D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7C301D

9.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7C301D	#FFFFFF	#000000	##FFFFFF
##7C301D	1.00	9.14	2.30	9.14
#FFFFFF	9.14	1.00	21.00	1.00
#000000	2.30	21.00	1.00	21.00
##FFFFFF	9.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#453E1B

Deuteranopia (green-blind)

#584E1B

Tritanopia (blue-blind)

#891F2C

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #7c301d;
/* rgb */ color: rgb(124, 48, 29);
/* oklch */ color: oklch(41.4% 0.111 35.2);

Tailwind

colors: {
  custom: {
    50: '#a86b5a',
    500: '#7c301d',
    950: '#000000',
  },
}

SCSS

$custom: #7c301d;
$custom-light: #a86b5a;
$custom-dark: #000000;

JSON

{
  "hex": "#7c301d",
  "rgb": {
    "r": 124,
    "g": 48,
    "b": 29
  },
  "hsl": {
    "h": 12,
    "s": 62.092,
    "l": 30
  },
  "oklch": {
    "l": 0.41392,
    "c": 0.11059,
    "h": 35.2
  },
  "luminance": 0.06488
}

Semantic roles & 50–950 ramp

primary

#7C301D

secondary

#459AB0

accent

#C5E543

background

#FBF6F5

surface

#F6EBE9

border

#D0C6C5

text

#110704

muted

#807A79

Preview Lab

Preview with #7C301D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →