#7C243D#7C243D
#7C243D is a dark, vivid pink. Relative luminance 0.059; OKLCH L 40.5% C 0.122 H 7.3°. Best body text is #FFFFFF at 9.65:1 contrast (WCAG AA passes).
Color values
| HEX | #7C243D |
|---|---|
| RGB | rgb(124, 36, 61) |
| HSL | hsl(343, 55%, 31%) |
| HSV | hsv(343, 71%, 49%) |
| CMYK | cmyk(0%, 71%, 50.8%, 51.4%) |
| CIE-LAB | lab(29.12, 39.86, 6.01) |
| CIE-LCH | lch(29.12, 40.31, 8.57°) |
| OKLab | oklab(40.47% 0.1214 0.0156) |
| OKLCH | oklch(40.47% 0.122 7.3) |
| XYZ | xyz(9.7862, 5.8850, 5.0346) |
| Luminance | 0.0588 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.85
Bordeaux
#7B002C
ΔE00 4.94
Wine (survey)
#80013F
ΔE00 4.95
Red Wine
#8C0034
ΔE00 4.96
Merlot
#730039
ΔE00 5.87
Red Purple
#820747
ΔE00 6.04
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7C243D #247C63
analogous
#7C2469 #7C243D #7C3724
triadic
#7C243D #3D7C24 #243D7C
tetradic
#7C243D #697C24 #247C63 #37247C
square
#7C243D #697C24 #247C63 #37247C
split-complementary
#7C243D #247C37 #24697C
monochromatic
#1D080E #4D1626 #7C243D #AB3254 #CC4F72
Accessibility & contrast
On white
9.65
#7C243D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.18
#7C243D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7C243D
9.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7C243D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7C243D | 1.00 | 9.65 | 2.18 | 9.65 |
| #FFFFFF | 9.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.18 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#38393E
Deuteranopia (green-blind)
#4F4B3B
Tritanopia (blue-blind)
#87152E
Achromatopsia (no color)
#454545
Design tokens & code
CSS
--color: #7c243d; /* rgb */ color: rgb(124, 36, 61); /* oklch */ color: oklch(40.5% 0.122 7.3);
Tailwind
colors: {
custom: {
50: '#a76572',
500: '#7c243d',
950: '#000000',
},
}SCSS
$custom: #7c243d; $custom-light: #a76572; $custom-dark: #000000;
JSON
{
"hex": "#7c243d",
"rgb": {
"r": 124,
"g": 36,
"b": 61
},
"hsl": {
"h": 342.955,
"s": 55,
"l": 31.373
},
"oklch": {
"l": 0.40472,
"c": 0.1224,
"h": 7.3
},
"luminance": 0.05884
}Semantic roles & 50–950 ramp
primary
#7C243D
secondary
#4DAE93
accent
#DEB449
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100607
muted
#7F7A7A