#77293E#77293E
#77293E is a dark, moderate pink. Relative luminance 0.059; OKLCH L 40.3% C 0.110 H 7.0°. Best body text is #FFFFFF at 9.67:1 contrast (WCAG AA passes).
Color values
| HEX | #77293E |
|---|---|
| RGB | rgb(119, 41, 62) |
| HSL | hsl(344, 49%, 31%) |
| HSV | hsv(344, 66%, 47%) |
| CMYK | cmyk(0%, 65.5%, 47.9%, 53.3%) |
| CIE-LAB | lab(29.05, 35.99, 5.11) |
| CIE-LCH | lch(29.05, 36.35, 8.09°) |
| OKLab | oklab(40.25% 0.1096 0.0134) |
| OKLCH | oklch(40.25% 0.11 7) |
| XYZ | xyz(9.2709, 5.8567, 5.1987) |
| Luminance | 0.0586 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.08
Wine (survey)
#80013F
ΔE00 5.88
Bordeaux
#7B002C
ΔE00 5.97
Red Wine
#8C0034
ΔE00 6.34
Merlot
#730039
ΔE00 6.39
Red Purple
#820747
ΔE00 6.73
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#77293E #297762
analogous
#772965 #77293E #773B29
triadic
#77293E #3E7729 #293E77
tetradic
#77293E #657729 #297762 #3B2977
square
#77293E #657729 #297762 #3B2977
split-complementary
#77293E #29773B #296577
monochromatic
#1C0A0F #491926 #77293E #A53956 #C55674
Accessibility & contrast
On white
9.67
#77293E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.17
#77293E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #77293E
9.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##77293E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##77293E | 1.00 | 9.67 | 2.17 | 9.67 |
| #FFFFFF | 9.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#393B3E
Deuteranopia (green-blind)
#4E4A3C
Tritanopia (blue-blind)
#811E31
Achromatopsia (no color)
#444444
Design tokens & code
CSS
--color: #77293e; /* rgb */ color: rgb(119, 41, 62); /* oklch */ color: oklch(40.3% 0.110 7.0);
Tailwind
colors: {
custom: {
50: '#a26773',
500: '#77293e',
950: '#000000',
},
}SCSS
$custom: #77293e; $custom-light: #a26773; $custom-dark: #000000;
JSON
{
"hex": "#77293e",
"rgb": {
"r": 119,
"g": 41,
"b": 62
},
"hsl": {
"h": 343.846,
"s": 48.75,
"l": 31.373
},
"oklch": {
"l": 0.40251,
"c": 0.11038,
"h": 7
},
"luminance": 0.05856
}Semantic roles & 50–950 ramp
primary
#77293E
secondary
#53A992
accent
#D8B34F
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#100608
muted
#7F7A7B