#7C1540#7C1540
#7C1540 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.1% C 0.140 H 1.6°. Best body text is #FFFFFF at 10.30:1 contrast (WCAG AA passes).
Color values
| HEX | #7C1540 |
|---|---|
| RGB | rgb(124, 21, 64) |
| HSL | hsl(335, 71%, 28%) |
| HSV | hsv(335, 83%, 49%) |
| CMYK | cmyk(0%, 83.1%, 48.4%, 51.4%) |
| CIE-LAB | lab(27.28, 45.55, 1.36) |
| CIE-LCH | lch(27.28, 45.57, 1.71°) |
| OKLab | oklab(39.14% 0.1399 0.004) |
| OKLCH | oklch(39.14% 0.14 1.6) |
| XYZ | xyz(9.5066, 5.1929, 5.3512) |
| Luminance | 0.0519 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 1.70
Red Purple
#820747
ΔE00 2.61
Merlot
#730039
ΔE00 2.89
Mulberry
#920A4E
ΔE00 4.55
Reddish Purple
#910951
ΔE00 4.89
Purple Red
#990147
ΔE00 5.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7C1540 #157C51
analogous
#7C1573 #7C1540 #7C1D15
triadic
#7C1540 #407C15 #15407C
tetradic
#7C1540 #737C15 #157C51 #1D157C
square
#7C1540 #737C15 #157C51 #1D157C
split-complementary
#7C1540 #157C1D #15737C
monochromatic
#1A040E #480C25 #7C1540 #B01E5B #DC3077
Accessibility & contrast
On white
10.30
#7C1540 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#7C1540 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7C1540
10.30:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7C1540 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7C1540 | 1.00 | 10.30 | 2.04 | 10.30 |
| #FFFFFF | 10.30 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.30 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F3441
Deuteranopia (green-blind)
#4A483E
Tritanopia (blue-blind)
#870029
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #7c1540; /* rgb */ color: rgb(124, 21, 64); /* oklch */ color: oklch(39.1% 0.140 1.6);
Tailwind
colors: {
custom: {
50: '#a75f74',
500: '#7c1540',
950: '#000000',
},
}SCSS
$custom: #7c1540; $custom-light: #a75f74; $custom-dark: #000000;
JSON
{
"hex": "#7c1540",
"rgb": {
"r": 124,
"g": 21,
"b": 64
},
"hsl": {
"h": 334.951,
"s": 71.034,
"l": 28.431
},
"oklch": {
"l": 0.39141,
"c": 0.13997,
"h": 1.6
},
"luminance": 0.05192
}Semantic roles & 50–950 ramp
primary
#7C1540
secondary
#3CB180
accent
#EEA33A
background
#FAF5F7
surface
#F4EAED
border
#CEC6C8
text
#100508
muted
#7F797B