#771E40#771E40
#771E40 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.0% C 0.126 H 1.8°. Best body text is #FFFFFF at 10.27:1 contrast (WCAG AA passes).
Color values
| HEX | #771E40 |
|---|---|
| RGB | rgb(119, 30, 64) |
| HSL | hsl(337, 60%, 29%) |
| HSV | hsv(337, 75%, 47%) |
| CMYK | cmyk(0%, 74.8%, 46.2%, 53.3%) |
| CIE-LAB | lab(27.36, 40.99, 1.35) |
| CIE-LCH | lch(27.36, 41.02, 1.88°) |
| OKLab | oklab(39.02% 0.1256 0.0039) |
| OKLCH | oklch(39.02% 0.126 1.8) |
| XYZ | xyz(8.9981, 5.2218, 5.3836) |
| Luminance | 0.0522 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 3.22
Merlot
#730039
ΔE00 3.57
Red Purple
#820747
ΔE00 3.80
Mulberry
#920A4E
ΔE00 5.62
Reddish Purple
#910951
ΔE00 5.92
Bordeaux
#7B002C
ΔE00 6.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#771E40 #1E7755
analogous
#771E6D #771E40 #77291E
triadic
#771E40 #40771E #1E4077
tetradic
#771E40 #6D771E #1E7755 #291E77
square
#771E40 #6D771E #1E7755 #291E77
split-complementary
#771E40 #1E7729 #1E6D77
monochromatic
#18060D #461226 #771E40 #A82A5A #CF4077
Accessibility & contrast
On white
10.27
#771E40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.04
#771E40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #771E40
10.27:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##771E40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##771E40 | 1.00 | 10.27 | 2.04 | 10.27 |
| #FFFFFF | 10.27 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.27 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313641
Deuteranopia (green-blind)
#49473E
Tritanopia (blue-blind)
#82102C
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #771e40; /* rgb */ color: rgb(119, 30, 64); /* oklch */ color: oklch(39.0% 0.126 1.8);
Tailwind
colors: {
custom: {
50: '#a36274',
500: '#771e40',
950: '#000000',
},
}SCSS
$custom: #771e40; $custom-light: #a36274; $custom-dark: #000000;
JSON
{
"hex": "#771e40",
"rgb": {
"r": 119,
"g": 30,
"b": 64
},
"hsl": {
"h": 337.079,
"s": 59.732,
"l": 29.216
},
"oklch": {
"l": 0.39016,
"c": 0.12566,
"h": 1.8
},
"luminance": 0.05221
}Semantic roles & 50–950 ramp
primary
#771E40
secondary
#46AB84
accent
#E3A745
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#100508
muted
#7F7A7B