#7B37AD#7B37AD
#7B37AD is a mid, vivid violet. Relative luminance 0.100; OKLCH L 48.6% C 0.182 H 307.3°. Best body text is #FFFFFF at 7.02:1 contrast (WCAG AA passes).
Color values
| HEX | #7B37AD |
|---|---|
| RGB | rgb(123, 55, 173) |
| HSL | hsl(275, 52%, 45%) |
| HSV | hsv(275, 68%, 68%) |
| CMYK | cmyk(28.9%, 68.2%, 0%, 32.2%) |
| CIE-LAB | lab(37.77, 50.36, -51.18) |
| CIE-LCH | lch(37.77, 71.80, 314.53°) |
| OKLab | oklab(48.57% 0.1105 -0.145) |
| OKLCH | oklch(48.57% 0.182 307.3) |
| XYZ | xyz(17.0758, 9.9607, 40.5501) |
| Luminance | 0.0996 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Rebeccapurple
#663399
ΔE00 4.66
Purple (survey)
#7E1E9C
ΔE00 5.05
Purply
#983FB2
ΔE00 6.26
Darkorchid
#9932CC
ΔE00 6.37
Royal Purple
#7851A9
ΔE00 6.57
Darkviolet
#9400D3
ΔE00 6.80
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B37AD #69AD37
analogous
#4037AD #7B37AD #AD37A4
triadic
#7B37AD #AD7B37 #37AD7B
tetradic
#7B37AD #AD4037 #69AD37 #37A4AD
square
#7B37AD #AD4037 #69AD37 #37A4AD
split-complementary
#7B37AD #A4AD37 #37AD40
monochromatic
#391950 #5A287F #7B37AD #9957CA #B586D8
Accessibility & contrast
On white
7.02
#7B37AD on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.99
#7B37AD on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B37AD
7.02:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B37AD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B37AD | 1.00 | 7.02 | 2.99 | 7.02 |
| #FFFFFF | 7.02 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.99 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.02 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0057B1
Deuteranopia (green-blind)
#1A59AA
Tritanopia (blue-blind)
#73516D
Achromatopsia (no color)
#595959
Design tokens & code
CSS
--color: #7b37ad; /* rgb */ color: rgb(123, 55, 173); /* oklch */ color: oklch(48.6% 0.182 307.3);
Tailwind
colors: {
custom: {
50: '#a573c6',
500: '#7b37ad',
950: '#000000',
},
}SCSS
$custom: #7b37ad; $custom-light: #a573c6; $custom-dark: #000000;
JSON
{
"hex": "#7b37ad",
"rgb": {
"r": 123,
"g": 55,
"b": 173
},
"hsl": {
"h": 274.576,
"s": 51.754,
"l": 44.706
},
"oklch": {
"l": 0.48566,
"c": 0.18234,
"h": 307.3
},
"luminance": 0.0996
}Semantic roles & 50–950 ramp
primary
#7B37AD
secondary
#9BC27D
accent
#DB4D89
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#100813
muted
#7F7B82