#7B31BD#7B31BD

#7B31BD is a mid, highly saturated violet. Relative luminance 0.101; OKLCH L 49.1% C 0.206 H 303.6°. Best body text is #FFFFFF at 6.96:1 contrast (WCAG AA passes).

Color values

HEX	#7B31BD
RGB	rgb(123, 49, 189)
HSL	hsl(272, 59%, 47%)
HSV	hsv(272, 74%, 74%)
CMYK	cmyk(34.9%, 74.1%, 0%, 25.9%)
CIE-LAB	lab(37.99, 56.79, -60.29)
CIE-LCH	lch(37.99, 82.83, 313.29°)
OKLab	oklab(49.09% 0.1141 -0.1718)
OKLCH	oklch(49.09% 0.206 303.6)
XYZ	xyz(18.4499, 10.0817, 49.1082)
Luminance	0.1008 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B31BD #73BD31

analogous

#3531BD #7B31BD #BD31B9

triadic

#7B31BD #BD7B31 #31BD7B

tetradic

#7B31BD #BD3531 #73BD31 #31B9BD

square

#7B31BD #BD3531 #73BD31 #31B9BD

split-complementary

#7B31BD #B9BD31 #31BD35

monochromatic

#3C185C #5B248C #7B31BD #9958D4 #B788E0

Accessibility & contrast

On white

6.96

#7B31BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.02

#7B31BD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7B31BD

6.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B31BD	#FFFFFF	#000000	##FFFFFF
##7B31BD	1.00	6.96	3.02	6.96
#FFFFFF	6.96	1.00	21.00	1.00
#000000	3.02	21.00	1.00	21.00
##FFFFFF	6.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0058C1

Deuteranopia (green-blind)

#0059BA

Tritanopia (blue-blind)

#6E5475

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #7b31bd;
/* rgb */ color: rgb(123, 49, 189);
/* oklch */ color: oklch(49.1% 0.206 303.6);

Tailwind

colors: {
  custom: {
    50: '#a770d2',
    500: '#7b31bd',
    950: '#000000',
  },
}

SCSS

$custom: #7b31bd;
$custom-light: #a770d2;
$custom-dark: #000000;

JSON

{
  "hex": "#7b31bd",
  "rgb": {
    "r": 123,
    "g": 49,
    "b": 189
  },
  "hsl": {
    "h": 271.714,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.49091,
    "c": 0.2062,
    "h": 303.6
  },
  "luminance": 0.10082
}

Semantic roles & 50–950 ramp

primary

#7B31BD

secondary

#A3CA80

accent

#E2468F

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100814

muted

#7F7B83

Preview Lab

Preview with #7B31BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →