#7B31AD#7B31AD

#7B31AD is a mid, vivid violet. Relative luminance 0.094; OKLCH L 47.9% C 0.190 H 308.0°. Best body text is #FFFFFF at 7.28:1 contrast (WCAG AA passes).

Color values

HEX	#7B31AD
RGB	rgb(123, 49, 173)
HSL	hsl(276, 56%, 44%)
HSV	hsv(276, 72%, 68%)
CMYK	cmyk(28.9%, 71.7%, 0%, 32.2%)
CIE-LAB	lab(36.79, 53.10, -52.77)
CIE-LCH	lch(36.79, 74.87, 315.18°)
OKLab	oklab(47.87% 0.117 -0.1496)
OKLCH	oklch(47.87% 0.19 308)
XYZ	xyz(16.8079, 9.4250, 40.4608)
Luminance	0.0943 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B31AD #63AD31

analogous

#3D31AD #7B31AD #AD31A1

triadic

#7B31AD #AD7B31 #31AD7B

tetradic

#7B31AD #AD3D31 #63AD31 #31A1AD

square

#7B31AD #AD3D31 #63AD31 #31A1AD

split-complementary

#7B31AD #A1AD31 #31AD3D

monochromatic

#37164E #59237D #7B31AD #9A4ECD #B57EDA

Accessibility & contrast

On white

7.28

#7B31AD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.89

#7B31AD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B31AD

7.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B31AD	#FFFFFF	#000000	##FFFFFF
##7B31AD	1.00	7.28	2.89	7.28
#FFFFFF	7.28	1.00	21.00	1.00
#000000	2.89	21.00	1.00	21.00
##FFFFFF	7.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0054B1

Deuteranopia (green-blind)

#0D57AA

Tritanopia (blue-blind)

#734D6C

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #7b31ad;
/* rgb */ color: rgb(123, 49, 173);
/* oklch */ color: oklch(47.9% 0.190 308.0);

Tailwind

colors: {
  custom: {
    50: '#a670c6',
    500: '#7b31ad',
    950: '#000000',
  },
}

SCSS

$custom: #7b31ad;
$custom-light: #a670c6;
$custom-dark: #000000;

JSON

{
  "hex": "#7b31ad",
  "rgb": {
    "r": 123,
    "g": 49,
    "b": 173
  },
  "hsl": {
    "h": 275.806,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.47866,
    "c": 0.18994,
    "h": 308
  },
  "luminance": 0.09425
}

Semantic roles & 50–950 ramp

primary

#7B31AD

secondary

#95C377

accent

#DF4985

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#100813

muted

#7F7B82

Preview Lab

Preview with #7B31AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →