#7B301C#7B301C

#7B301C is a dark, moderate red. Relative luminance 0.064; OKLCH L 41.2% C 0.110 H 35.9°. Best body text is #FFFFFF at 9.20:1 contrast (WCAG AA passes).

Color values

HEX	#7B301C
RGB	rgb(123, 48, 28)
HSL	hsl(13, 63%, 30%)
HSV	hsv(13, 77%, 48%)
CMYK	cmyk(0%, 61%, 77.2%, 51.8%)
CIE-LAB	lab(30.42, 31.41, 28.73)
CIE-LCH	lch(30.42, 42.57, 42.44°)
OKLab	oklab(41.21% 0.0889 0.0642)
OKLCH	oklch(41.21% 0.11 35.9)
XYZ	xyz(9.4359, 6.4100, 1.8388)
Luminance	0.0641 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7B301C #1C677B

analogous

#7B1C37 #7B301C #7B601C

triadic

#7B301C #1C7B30 #301C7B

tetradic

#7B301C #377B1C #1C677B #601C7B

square

#7B301C #377B1C #1C677B #601C7B

split-complementary

#7B301C #1C7B60 #1C377B

monochromatic

#190A06 #491D11 #7B301C #AD4327 #D35E3E

Accessibility & contrast

On white

9.20

#7B301C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.28

#7B301C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7B301C

9.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7B301C	#FFFFFF	#000000	##FFFFFF
##7B301C	1.00	9.20	2.28	9.20
#FFFFFF	9.20	1.00	21.00	1.00
#000000	2.28	21.00	1.00	21.00
##FFFFFF	9.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#453D1A

Deuteranopia (green-blind)

#574E1A

Tritanopia (blue-blind)

#881F2C

Achromatopsia (no color)

#484848

Design tokens & code

CSS

--color: #7b301c;
/* rgb */ color: rgb(123, 48, 28);
/* oklch */ color: oklch(41.2% 0.110 35.9);

Tailwind

colors: {
  custom: {
    50: '#a76b59',
    500: '#7b301c',
    950: '#000000',
  },
}

SCSS

$custom: #7b301c;
$custom-light: #a76b59;
$custom-dark: #000000;

JSON

{
  "hex": "#7b301c",
  "rgb": {
    "r": 123,
    "g": 48,
    "b": 28
  },
  "hsl": {
    "h": 12.632,
    "s": 62.914,
    "l": 29.608
  },
  "oklch": {
    "l": 0.4121,
    "c": 0.10967,
    "h": 35.9
  },
  "luminance": 0.06409
}

Semantic roles & 50–950 ramp

primary

#7B301C

secondary

#4498AF

accent

#C3E642

background

#FBF6F5

surface

#F6EBE9

border

#D0C6C5

text

#110703

muted

#807A78

Preview Lab

Preview with #7B301C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →