#301C7B#301C7B

#301C7B is a dark, vivid violet. Relative luminance 0.029; OKLCH L 32.3% C 0.150 H 283.9°. Best body text is #FFFFFF at 13.31:1 contrast (WCAG AA passes).

Color values

HEX	#301C7B
RGB	rgb(48, 28, 123)
HSL	hsl(253, 63%, 30%)
HSV	hsv(253, 77%, 48%)
CMYK	cmyk(61%, 77.2%, 0%, 51.8%)
CIE-LAB	lab(19.59, 36.50, -50.43)
CIE-LCH	lch(19.59, 62.25, 305.89°)
OKLab	oklab(32.3% 0.0358 -0.1453)
OKLCH	oklch(32.3% 0.15 283.9)
XYZ	xyz(5.2082, 2.8886, 19.0182)
Luminance	0.0289 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#301C7B #677B1C

analogous

#1C377B #301C7B #601C7B

triadic

#301C7B #7B301C #1C7B30

tetradic

#301C7B #7B1C37 #677B1C #1C7B60

square

#301C7B #7B1C37 #677B1C #1C7B60

split-complementary

#301C7B #7B601C #377B1C

monochromatic

#0A0619 #1D1149 #301C7B #4327AD #5E3ED3

Accessibility & contrast

On white

13.31

#301C7B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.58

#301C7B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #301C7B

13.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##301C7B	#FFFFFF	#000000	##FFFFFF
##301C7B	1.00	13.31	1.58	13.31
#FFFFFF	13.31	1.00	21.00	1.00
#000000	1.58	21.00	1.00	21.00
##FFFFFF	13.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00327E

Deuteranopia (green-blind)

#002C79

Tritanopia (blue-blind)

#03374A

Achromatopsia (no color)

#2F2F2F

Design tokens & code

CSS

--color: #301c7b;
/* rgb */ color: rgb(48, 28, 123);
/* oklch */ color: oklch(32.3% 0.150 283.9);

Tailwind

colors: {
  custom: {
    50: '#725ba2',
    500: '#301c7b',
    950: '#000000',
  },
}

SCSS

$custom: #301c7b;
$custom-light: #725ba2;
$custom-dark: #000000;

JSON

{
  "hex": "#301c7b",
  "rgb": {
    "r": 48,
    "g": 28,
    "b": 123
  },
  "hsl": {
    "h": 252.632,
    "s": 62.914,
    "l": 29.608
  },
  "oklch": {
    "l": 0.32297,
    "c": 0.14966,
    "h": 283.9
  },
  "luminance": 0.02889
}

Semantic roles & 50–950 ramp

primary

#301C7B

secondary

#98AF44

accent

#E642C3

background

#F7F5FA

surface

#EDE9F4

border

#C8C5CE

text

#09040F

muted

#7B797F

Preview Lab

Preview with #301C7B

Body copy rendered with the generated semantic roles for this colour.

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