#7B294D#7B294D
#7B294D is a dark, moderate pink. Relative luminance 0.063; OKLCH L 41.4% C 0.120 H 356.5°. Best body text is #FFFFFF at 9.26:1 contrast (WCAG AA passes).
Color values
| HEX | #7B294D |
|---|---|
| RGB | rgb(123, 41, 77) |
| HSL | hsl(334, 50%, 32%) |
| HSV | hsv(334, 67%, 48%) |
| CMYK | cmyk(0%, 66.7%, 37.4%, 51.8%) |
| CIE-LAB | lab(30.24, 39.08, -2.98) |
| CIE-LCH | lch(30.24, 39.20, 355.64°) |
| OKLab | oklab(41.43% 0.1194 -0.0073) |
| OKLCH | oklch(41.43% 0.12 356.5) |
| XYZ | xyz(10.3015, 6.3338, 7.6998) |
| Luminance | 0.0633 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 4.37
Reddish Purple
#910951
ΔE00 5.23
Wine (survey)
#80013F
ΔE00 5.24
Mulberry
#920A4E
ΔE00 5.32
Merlot
#730039
ΔE00 6.05
Dark Magenta
#960056
ΔE00 6.19
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7B294D #297B57
analogous
#7B2976 #7B294D #7B2E29
triadic
#7B294D #4D7B29 #294D7B
tetradic
#7B294D #767B29 #297B57 #2E297B
square
#7B294D #767B29 #297B57 #2E297B
split-complementary
#7B294D #297B2E #29767B
monochromatic
#1F0A14 #4D1A30 #7B294D #A9386A #C75788
Accessibility & contrast
On white
9.26
#7B294D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.27
#7B294D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #7B294D
9.26:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7B294D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7B294D | 1.00 | 9.26 | 2.27 | 9.26 |
| #FFFFFF | 9.26 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.27 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.26 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#373E4E
Deuteranopia (green-blind)
#4D4D4B
Tritanopia (blue-blind)
#852237
Achromatopsia (no color)
#474747
Design tokens & code
CSS
--color: #7b294d; /* rgb */ color: rgb(123, 41, 77); /* oklch */ color: oklch(41.4% 0.120 356.5);
Tailwind
colors: {
custom: {
50: '#a5687e',
500: '#7b294d',
950: '#000000',
},
}SCSS
$custom: #7b294d; $custom-light: #a5687e; $custom-dark: #000000;
JSON
{
"hex": "#7b294d",
"rgb": {
"r": 123,
"g": 41,
"b": 77
},
"hsl": {
"h": 333.659,
"s": 50,
"l": 32.157
},
"oklch": {
"l": 0.41428,
"c": 0.11967,
"h": 356.5
},
"luminance": 0.06333
}Semantic roles & 50–950 ramp
primary
#7B294D
secondary
#53AC85
accent
#DA9C4E
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#10060A
muted
#7F7A7C